Birchbox Subscribe to Birchbox Subscribe to BirchboxMan Shop Birchbox Shop BirchboxMan Gift Birchbox BirchboxMan
Makeup Hair Skincare Fragrance Bath & Body Lifestyle Accessories Tools Nails Gifts with Purchase $25 and Under Birchbox Exclusives Best Sellers Limited Edition Boxes Birchbox Discovery Kits Value Sets What’s New Sale Beauty Brands Latest Articles and Videos
Skincare Hair Body Beard Shave Fragrance Apparel & Accessories Gifts with Purchase Sampled This Month $25 and Under Best Sellers BirchboxMan Exclusives BirchboxMan Collections Gift Sets Sale What’s New BirchboxMan Brands View the Guide

Mirenesse iCurl Secret Weapon 24 Hour Mascara

This jet-black mascara is like Taylor Swift at the Grammys——it just keeps on winning. This award-winning favorite from the Aussie brand is leading the pack, and for good reason. It separates, lifts, and curls lashes for some serious, long-lasting drama. Its exclusive Secret Weapon™ tubing technology coats and separates lashes for all-day curls that won’'t smudge, clump, or flake. What's more, anyone can enjoy it: This mascara is safe for contact wearers and sensitive eyes, and is free of alcohol, parabens, mineral oil, and synthetic fragrance.

Mirenesse iCurl Secret Weapon 24 Hour Mascara
3.9 out of 5 stars, based on 14,723 Reviews 14,723 Reviews
3.9 out of 5 stars
5 Star
5279
4 Star
4674
3 Star
3084
2 Star
1132
1 Star
554
my profile
people who
purchased
sampled
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply
Over advertised
Sampled

I really didn't like this mascara and it was a shame because I was really looking forward to maybe purchasing it. It had like a smudge feeling plus not enough product on the brush when applying to eye-lashes. Unless you don't mind the bulky look and black under eyes then I recommend it. The mascara temps to get lose after a while leaving you with unwanted product under the eyes.

Not happy!

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Didn't even curl my lashes!
Sampled

I will admit that I'm picky when it comes to mascara. I held onto this mascara after receiving it in my monthly Birchbox for a while because I like to give my samples a fair chance before making a decision on them. Although it's possible I held onto this for too long before trying it (maybe it dried out), this product went from its home in the sample stash to the NO pile after two tries. I want my mascara to lengthen, separate, and add volume to my lashes. This product didn't do anything - didn't even add a curl, just barely left a coating of product on my lashes. It's black, but that's about all it has going for it. It was terrible!

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Uni-lash
Sampled

The first 2 times I used this mascara I really liked it. It went on great and my lashed did curl. I was happy to omit the lash curling step from my rushed beauty routine. But the third time I went to use it I noticed the product looked much thicker on the wand, and when I applied it to my lashes it pulled them into this single clumpy mass over my eye. It was seriously disturbing. I'll pass

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Very clumpy
Sampled

This mascara doesn't make my lashes much longer or darker. It seems like it's too dry to work well. Maybe I got a bad one :/

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Nothing special
Sampled

Nothing special about this mascara. It does just about what any other mascara does. I would rate this product 1/10 simply because its the same as others.

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Thick, Granulating, and Unsatisfactory

I received a deluxe sample size of this mascara from the Bonus Shop with my last purchase from Birchbox, and I was really surprised and disappointed with what I received, considering this is an "award-winning" mascara.
Perhaps it was a bad sample, but the mascara did not separate, lift, or curl my lashes - it was so thick I could barely get it off the brush and onto my lashes, and the result looked like bits of black dust or granules stuck to my lashes that eventually clumped out when I kept trying to get coverage. Overall, really disappointing, and not something I would recommend to my friends.

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Dry

The sample I received seemed to be old and dried out. After trying unsuccessfully to revive it with water, I ended up throwing it away.

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Crunchy
Sampled

This mascara left my eyelashes feeling very crunchy.

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
not worth it
Sampled

I put this on and all that it did was make my eyelashes clump together. took many passes with a sperating brush to make look acceptable

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Meh
Sampled

I have tried A LOT of mascaras. This one is definitely not a 24 hour mascara and it doesn't really curl, but the eyelash curler does. The tubes are a benefit because they wash off better, but other tubes don't smudge.

1
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No