Color correction doesn't just apply to makeup. Oribe uses color correction in this shampoo to help blonde hair shine even brighter. The nourishing formula is enriched with violet pigments to cancel out yellow and brassy tones as it restores blonde or silver hair to its most brilliant self. Meanwhile, a blend of vitamins, antioxidants, and conditioners keeps hair healthy and strong. It's also free of sulfates, parabens, sodium chloride, gluten, and animal testing.
OMG! This product is amazing. I have dark dark brown, asian hair so my blonde gets brassy easily. I love Oribe products and decided to give this and the conditioner a try after recently getting my hair balayaged again. I used this once and it took the brasiness out of my hair instantly! My hair is lighter and brighter!! I'm seriously so amazed and obsessed. I texted all of my friends after telling them they need this product NOW.
5I have blonde highlighted hair and this keeps my highlights longer. The only problem is, every time I use it I feel like my hair isn't clean and my hair gets knotty since this shampoo doesn't get sudsy. That being said, after I brush out all the knots and blow dry it, my hair feels great.
3This shampoo does a great job keeping my blonde hair salon fresh. I am happy to know it doesn’t contain sulfates/parabens/gluten and above all is not tested on animals.
Tip: For more dramatic results, I apply the product before I get in the shower, while my hair is still dry. Hang out and apply a face or body mask for at least 10 mins then rinse in the shower.
Purple shampoo by nature is generally a little more rough on hair due to the purpose of the product. I only wash my hair once a week, so I haven’t noticed any issues. If you find the shampoo drying, I recommend getting a different (non-purple) conditioner. I find the shampoo to be the most influential eliminating brassiness. Have yet to try the purple treatment mask, however.