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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesnt run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The jet-black color makes eyes pop, and its especially great when youre trying to achieve a dramatic night out look. Youll have to convince your friends that youre not sporting faux lashes.
I've bought this mascara from Birchbox and then again from a store while traveling in Europe, in the belief that I loved it. I don't know if the product had changed or I have, but it's sadly no longer a favorite. It was nice but not great, and I have gotten better results - thicker, longer lashes - from less expensive brands.4
I buy this mascara over and over again. I love the way the brush applies mascara and has a fat portion of the brush for the outer edges of your eye. Doesn't clump!5
Looks natural if you put it on sparingly, but you can amp it up with a few coats. The brush is perfect and separates well!5
This mascara does exactly what it says it will. I was skeptical that it would make my lashes as fabulous as it promised. It's really incredible. I actually had several people ask me if I had false lashes on. Great mascara for going out, not very subtle for a natural look!4
This mascara really does a great job- I even recommended it to my sister for her wedding. It really does lengthen the lashes well.5
I love this mascara! It is not messy and doesn't run. My lashes look so long and beautiful when I am wearing it!5
I am in love I just bought this and I am so I love finally found my favorite mascara ever.5
I know we're not supposed to mention competitors in this, so I won't, but there is ONE mascara from Walgreens that I've always used and LOVED - I have bought so many fancy, expensive mascaras and every single time I go back to my Walgreens brand....I don't think this is any better than any other mascara, and for the price, no way.2
I reeeally love mascara and try different kinds all the time. This mascara makes my eyelashes look sort of spikey if that makes sense. I generally think that Benefit products are overrated, but that they just have awesome marketing, and this mascara falls under that.2
This mascara is one of the best I have found. I tend to like a more dramatic lash look, and this mascara's brush helps me to grab every last lash. Most mascaras tend to run or smudge on me during the day, but this stuff doesn't move. It is a staple in my kit for weddings and bridal makeup.5