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This fade-proof finishing gloss is the next generation of hair protection. Not only does it strengthen dry or brittle strands, but it also helps protect your hard-earned color from sun damage. Use it regularly to keep your hue true and healthy until your next appointment: it’s clinically proven to help retain color and brightness for 60 washes. If you don’t color your hair, you can still use this product to keep strands supple and shiny.
I love the idea of protecting my hair from sun, etc. (I color, plus my hair is thick, but fine). Unfortunately, applying this product on towel-dry hair and then blow-drying left me with greasy locks.2
Just another silicone serum. After one year on Birchbox, I have enough of those to last a lifetime.2
It works well as a finishing product for my hair. It is light weight and does not make my hair seem oily but it doesn't really do anything special.3
I love this smell and texture of the product. Most comparable products leave my hair oily, but this didn't. I did notice that when I use it my hair is a bit softer, but not a huge difference from when I don't use it.3
This product feels good in my hair, but I have no idea how to tell whether or not it's keeping my color from fading.3
It was a nice product w/ a nice smell but I don't think it gave my fire engine red hair much more longevity than a less expensive product.3
Nice product. Nothing special, and I question UV protection. As long as you provide sparingly, the fluid seems to do the job. Okay, but I would not buy.3
Did not retain my hair color but it did make my hair feel very luxurious without looking oily3
I like Alterna as a brand and have tried some of their other products, but I use a lot of hair stuff as it is and not sure I need another product just for color protection on top of it.3
I wouldnt say my color didnt fade, but it helped lessen the fade...its an okay product wouldnt waste my money on it3