Alterna Bamboo Color Hold+ Fade Proof Finishing Gloss

This fade-proof finishing gloss is the next generation of hair protection. Not only does it strengthen dry or brittle strands, but it also helps protect your hard-earned color from sun damage. Use it regularly to keep your hue true and healthy until your next appointment: it’s clinically proven to help retain color and brightness for 60 washes. If you don’t color your hair, you can still use this product to keep strands supple and shiny.

Alterna Bamboo Color Hold+ Fade Proof Finishing Gloss
3.9 out of 5 stars, based on 381 Reviews 381 Reviews
3.9 out of 5 stars
5 Star
129
4 Star
138
3 Star
82
2 Star
26
1 Star
6
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Excellent value!

I love this product! It lasts forever and I feel like it protects my hair really well. Bonus: it smells great, too!

5
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LOVE IT
Purchased

I USE THIS PRODUCT IN THE SUMMER AND WINTER MONTHS MAKES IT MORE MANAGEABLE AND I HAVE LESS SPLIT ENDS AND FLY AWAYS. IT KEEPS MY HAIR SHINY AND SOFT.

4
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Nice product
Purchased

I was really concerned that it would leave my hair greasy looking but it did not. I have color treated hair but have not used it long enough to tell if it will protect the hair from fading. I am head to Arizona and cannot wait to see how it works on maintaining the color and heat!

4
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uh-mazing product
Purchased

truly leaves my hair glossy and conditioned without ANY greasiness at all...the smell is fab and am now going to buy it!

5
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Keeps my blonde!
Purchased

I love this so much, I would give it six stars if I could. I spend a lot of time at the beach and my hair suffers for it. It can look dry and bleachy fast, but this helps keep my highlights bright, never dull, and smooth.

5
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Where have you been all my life?
Purchased

I only dropped one of the stars because, for some reason, the consistency of the full-size bottle seemed to be quite different from the lovely, light, quickly absorbing, and silky to the touch version I got as the sample, which felt like something revolutionary by comparison. Perhaps, since it was in such high demand and went out of stock when I tried to get it right away the next batch was rushed or mismanaged? ~shrug~

Nonetheless, the second version was still just about as good. The two best parts about it are the fact that it is UV protection and that it is crystal clear (as opposed to another product I reviewed recently which lacked these two qualities).

So, even though this was a bit on the sticky and thick side (more like a regular silicone gloss than a penetrating serum as the first was), I just had to experiment a few times to get my hair to the right level of dampness to thin it out well but still absorbs it and then rub the product in my palms instead of spraying directly.

This product saved my bleached fried hair this past summer and kept it pure crystal platinum, no brassiness. Thank you!

4
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In Love!
Purchased

I absolutely love this product! I put it in dry hair, it makes my hair silky soft and smells amazing!

5
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Nice finishing serum
Purchased

I used up my entire birchbox sample and just ordered the full size. I find serums are usually the same, but I really like this one. Aside from the great smell, it's very lightweight and does a good job on my fine, naturally curly hair. I'm not sure if it's doing anything to keep my color since I have not used it long enough yet. The true test will be in the summer. In the meantime, it's a great finishing gloss.

4
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Unlikely Favorite

It's packaging suggests that its mainly for colored hair and to prevent fading, but I've found that this is a holy grail product for my hair. I apply it after my hair has almost completely dried after washing it, and to the ends (they're damaged from bleaching) almost every day. It keeps my hair smooth and doesn't make my hair oily or weigh it down. I loved it so much that after I ran out of my sample I ordered the full-sized product.

5
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yummy
Purchased

this product smells so good, and it makes my dark hair shiny. i use at night, and then I flatiron in the morning. my hair looks smooth.

5
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