Create a free account to check out faster, store multiple shipping addresses, view and track your orders in your account, and much more.
Please enter your password to continue.
This fade-proof finishing gloss is the next generation of hair protection. Not only does it strengthen dry or brittle strands, but it also helps protect your hard-earned color from sun damage. Use it regularly to keep your hue true and healthy until your next appointment: it’s clinically proven to help retain color and brightness for 60 washes. If you don’t color your hair, you can still use this product to keep strands supple and shiny.
When I first pulled this product out of my box, I wasn't quite sure what it was. After reading the back, it clicked and my curiosity rose. I've never seen or used a product quite like this, but I decided to give it a shot. The instructions state that it can be used on wet or dry hair, but I applied it after shampooing on towel-dried hair.
In my hands, this product felt rather runny and oily. I have rather oily hair, so this made me a little worried, but it felt like a dream once it was actually in my hair. My hair was noticeably softer, and while I might not notice it, was now packed with some extra UV protection. I live in the middle of the desert and the sun can definitely be unforgiving to your locks. I didn't notice much of a scent with this product, but it does provide a little subtle burst of fragrance as your hair moves.
All in all, this was a product that I felt exceeded my expectations and was quite lovely!
I guess I can't really give an accurate review for this product since I don't color my hair...I did use it several times before going to the pool so my hair wouldn't soak up so much chlorine. Not sure if it helped but my hair did smell good!4
I like Alterna as a brand and have tried some of their other products, but I use a lot of hair stuff as it is and not sure I need another product just for color protection on top of it.3
Sometimes when I get out of the shower I use styling mousse to give my curls a little more volume. I decided that I would add a pump of this to my hair product and it really improved the look of my hair! I dye my hair and it made the color seem brighter!4
I wouldnt say my color didnt fade, but it helped lessen the fade...its an okay product wouldnt waste my money on it3
This product smells amazing. I've use it on both wet and dry hair, though I feel that it works better for my fly-aways used on dry. I can't say how well it protects color treated hair in the sun, but I would definitely like to purchase the full sizes bottle after I get my hair dyed again.4
I dye my hair red, one of the colors that fades the most. I put this stuff on after almost every hair-wash and I don't feel it did anything. Now, I didn't take a microscopic image of the hair before and after using it so I can't be sure if it helped with the fading but I don't see any difference.2
It was awesome on my fine hair...then I stripped my color for an ombre and it became essential. I love the feel and the smell. It soaks right in, no greasy blobs anywhere.5
This product smells so good and feels so good in your hair. This product is a must have.5
My hair isn't color treated but it is bleached. Its very fine and not at all dry so I think this product was just too much. It was nice if I sprayed it on the very ends of my hair. I gave it to my mom who had color treated hair.2