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After one too many dye jobs, our strands were starting to look pretty fried. But not anymore, thanks to this this color-protecting shampoo from luxe brand SHU UEMURA. In addition to smelling like roses (literally), it keeps color-treated locks hydrated, protected, and glossy. Even if you’re sporting your natural hue, you can use it to get vibrant hair worthy of a shampoo commercial.
Left my hair feeling soft, full and looking shiny and healthy!5
Love this shampoo! My hair feels soft again. It is full of bounce and shine. It has brought my hair back to life after numerous color treatments that stripped the life out of my hair.5
I LOVED this shampoo. It smells fantastic, and I love how clean it left my hair. I truly wish I could afford this for my daily life - but I loved my sample.5
I love love love this shampoo and conditioner! It smelled wonderful and left my hair feeling fabulous! I went to order it, until I reallized how EXPENSIVE it was! I just can't justify spending that much for shampoo and conditioner. I do use name brand products as my aunt is a stylist, but this was a little over the top price wise. Other than that I definitely recommend it!5
The only thing I am vain about is my hair and this product is AMAZING! Shine and shimmer and a great smell to top it off! I have gone through a lot of different products and this is one that I will be returning to!5
Left my hair so soft and manageable, silky smooth and smelled so fresh! Looking forward to purchasing it!5
I tried this yesterday and my hair smelled like a dozen roses all day. It was lovely. My hair felt softer after washing, and even when I used a different shampoo today, I could still tell it was soft from using SHU UEMURA Illuminating Shampoo from the previous day. My only hesitation with this product is the price... I'm not sure I can stomach $1-2 per shampoo (double that if you condition as well) on a regular basis.5
This shampoo made my hair soft and shiny and I did not need to use any styling products with it to get a smooth look. I loved this product but not sure I could afford it in full size :)5
This left my hair feeling silky smooth. I have long hair and pull my hair back in a ponytail a lot... so sometimes when I wear it down it really looks frizzy. This shampoo was awesome! I actually had people ask me if I just had my hair cut!5
This is a great product!! I have very very long hair and this shampoo & conditioner felt, smelt and smoothed my hair so well, that for once I did not use a detangler. I am buying!!!5