Just tried this out. First, let me say Juice Beauty has never really impressed me. I know they have a good reputation and I am in their target audience as I actively seek out natural and sometimes organic ingredients in skin care. But, with few exceptions (such as their lip glosses), I just haven't been impressed. However, this moisturizer was just awful! I started putting it on my face at the forehead. It has almost no slip, so I felt like I had to put it on thicker than I would've liked. When I got past my forehead, I smelled it. It reminds me of burning leaves, charcoal after a picnic, and an ashtray all put together. Yeck! I'm still smelling it now as I type. About the best I can say is that it did seem to sink in ok (despite having to put on more than I wanted) and it didn't seem to irritate my skin. Still, it is probably on my top 10 list for worst moisturizers and I certainly would never purchase this--unless I woke up and all my sun spots were magically gone--but I doubt that!