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amika Bust Your Brass Cool Blonde Shampoo

Same formula you love, fresh new look!

Buttery blonde hair with zero brassiness? It’s totally possible. The violet pigment in this shampoo cancels out those harsh yellow tones that usually appear in pale, cool colors. The formula is pH-balanced and sulfate-free, meaning it won’t strip your hue or fade it fast. It also contains deeply nourishing ingredients like avocado oil, wild cherry bark extract, and sea buckthorn seed oil, so you don't have to compromise hydration for color protection.

amika Bust Your Brass Cool Blonde Shampoo
4.3 out of 5 stars, based on 979 Reviews 979 Reviews
4.3 out of 5 stars
5 Star
552
4 Star
238
3 Star
121
2 Star
36
1 Star
32
my profile
people who
purchased
sampled
Hair type
Thick
Fine
Straight
Wavy
Curly
Frizzy
Coily
Dry
Normal
Oily
Hair color
Brown
Blonde
Black
White or gray
Red
Other
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply
Just ok
Sampled

I have natural blonde hair and didn’t really notice too much of a difference after using this product. My hair does feel soft though. Probably works better for color treated hair.

3
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why
Sampled

Why does birchbox send me cool blonde shampoo, when I'm a *warm* blonde? Terrible algorithm. I like this brand, but please make sure the samples are actually applicable.

3
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Not a fan
Sampled

I use a different brand of purple shampoo already and this just didn’t even come close to measuring up to this

1
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would recommend
Sampled

I loved how my hair looked after this shampoo. It wan;t purple - or brassy. Great scent.

5
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Love it
Sampled

Ifs a great product for blondes, just wish it was more moisturizing.

4
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Great
Sampled

I really like this brand it smells nice and really great for brassiness

5
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Loved it
Sampled

As a natural blonde my hair is starting to get darker as I get older and I can always use a good purple shampoo/conditioner. I have always like this brand. Gentle on the hair and delivers. Thanks!

5
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Great Shampoo
Sampled

I use purple shampoo every Sunday to maintain my blonde without letting it get to brassy or yellow. I usually use Paul Mitchell, and honestly, I can’t really tell the difference between my usual purple shampoo and this one. It seemed to work just as well. It did smell good!

5
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Nice toning shampoo
Sampled

I could tell a difference after one wash with this shampoo plus the conditioner. The blonde balayage in my hair looks a little less yellow. It is also gentle unlike toning shampoos like Shimmer Lights. My hair was moisturized before I used the conditioner. I will buy the full-sized product.

5
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Nice scent
Sampled

First time using a purple shampoo. Was impressed, lovely scent. I have color treated hair, so I hope this does what other reviewers say and helps my color last longer. May purchase the full size.

5
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