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Finding a concealer that truly matches your skin tone can be harder than hailing a NYC taxicab during rush hour in the rain. Enter Benefit's long-lasting formula, which comes in five shades, ranging from pale beige to deep chocolate. Winner of countless beauty awards, it instantly hides all kinds of imperfections and won't budge, fade, or crease.
I used this concealer for a particularly bad skin phase that lasted a couple years, and I don't think anyone else knew I had a bad skin phase! Even when I look through photos, I can't see the blotches because I was wearing Boi-ing :) I keep some on hand nowadays and it's good to know it'll do it's job. It doesn't cake up and has great coverage.5
The boi-ing is a great item to keep on hand, just in case. It works great as a concealer and last minute touch up. The item is small, but a little goes a long way and it has lasted me several months.5
This was recommended to me by a coworker. The price is a lot more than I would have liked to spend on an under eye concealer but once I tried this, there is no going back! Definitely worth the price. A little goes a long way- one container lasted me ~6 months and I use this every day. Long lasting coverage. Easy to apply. Highly recommend this!5
I just purchased this concealer after a long hunt for finding one that gave me the right coverage and did not feel oily. I love this concealer already! It is very light to the touch but definitely covers like the "industrialized coverage" it advertizes. The texture is really smooth but not liquidy at all so where you put it is where it stays. The consistency means that you don't need to use a lot for great coverage.5
I got this for my wedding makeup to use as a good concelare for touch ups and pictures! I'm so happy with this I use it almost everyday! I would suggest rubbing your pointer finger (that's the one I use to put it on) before putting the product on your finger to apply to your face!5
This is hands down one of my favorite concealers. I am pretty loyal to Benefit and their products never disappoint. This is the best concealer out there.5
i love this product. it's the only concealer that really covers my dark circles without leaving creases under my eyes. it lasts all day, feels light, and is easy to apply.5
I am very picky about concealers and usually do not like how cakey or thick they are. Boi-ing is awesome! it's always smooth and light but also covers blemishes or dark spots perfectly. Great purchase!5
I use the Benefit Boi-ing concealer for under eye circles and for occasional pimples. It conceals well, and the coverage lasts. My skin is medium-light and I use the lightest color concealer. It's always better to go one shade lighter than your natural skin color. Great product if you're looking for a long-lasting, high coverage concealer.5
I have never been one to use concealer before, but now that I'm getting older/working long hours/planning a wedding, I needed something to cover the bags under my eyes. I also have issues with redness, but rather than use a full foundation I've found that I prefer using a light, moisturizing BB cream and this concealer to cover the bad patches. This product DELIVERS!! the #2 shade matches my light/medium skin PERFECTLY, and stays all day long with no slippage whatsoever. My sensitive skin does not react badly to it. The formula also did not crease whatsoever under my eyes, which every other concealer I've tried seems to do!5