Benefit Boi-ing

Finding a concealer that truly matches your skin tone can be harder than hailing a NYC taxicab during rush hour in the rain. Enter Benefit’s long-lasting formula, which comes in five shades ranging from pale beige to deep chocolate. Winner of countless beauty awards, it instantly hides all kinds of imperfections and won’t budge, fade, or crease.

Benefit Boi-ing
4.4 out of 5 stars, based on 376 Reviews 376 Reviews
4.4 out of 5 stars
5 Star
218
4 Star
101
3 Star
38
2 Star
13
1 Star
6
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Best Concealer Ever!

This is the best concealer I have ever tried. It blends in perfectly with my skin, lasts all day and is easy to apply. Now that I have tried it I can't imagine ever buying anything else.

5
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Best Under Eye Concealer
Purchased

I have hereditary dark circles and this is the only product I've ever found that works to cover them up. Thank goodness.

5
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I LOOOOVE this
Purchased

My absolute favorite conceler!! Great for under eye circles or blemishes! This stuff is AMAZING! A little truly goes a long way!

5
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Great concealing power
Purchased

Its great for under eye circles and breakouts. It covers up anything and makes your complexion look wonderful! It is light and easy to apply.

4
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Love this
Purchased

I saw my friend who has similar skin using this and I absolutely loved it. It blended perfectly with her skin. I immediately asked for the link to buy it.

5
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East to use, great coverage!
Purchased

Unique formula that glides I easily with a brush or your finger. Covers completely and comes in wide range of colors, this is a must-try, for sure!

5
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It's OK
Purchased

This product blends easily and is easy to apply. However I got a shade darker than I wanted, so I do recommend you go lighter than you think. It has a thicker consistency than, say, a liquid concealer--almost like Ben Nye stage makeup...its great for zits but not necessarily for under eye coverage.

3
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My go to concealer

I apply boi ing with a concealer brush then tap the product under my eyes to conceal the dark circles I have. A little goes a long way, but you can build up the coverage from very sheer to very thick.

4
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Good stuff!

I have EXTREME dark circles under my eyes and originally bought this product because I was appearing on camera while getting my journalism degree (HD cameras made me look like Night of the Living Dead). Anyway, I love love LOVE it. Nothing else covers my circles like this does. I would say a con is that it does settle into fine lines at first, but one quick smooth takes care of that problem for the rest of the day. Works good on dark circles and blemishes. Only downside is it's pricey for the size, because I can go through a pot of it in several months. Still I've tried drugstore brands with similar textures and it was a waste of money.

4
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Blend blend blend!

I've bought Boi-ng many times over the years to help cover some discoloration. Sometimes the colors can be hard to match (so I always try it out a few times before buying), and it can definitely go on thick if you try to apply this with your fingers. You really need to use a cover up brush for it, but if you blend well it's the best cover up ever!

4
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