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Finding a concealer that truly matches your skin tone can be harder than hailing a NYC taxicab during rush hour in the rain. Enter Benefit's long-lasting formula, which comes in five shades, ranging from pale beige to deep chocolate. Winner of countless beauty awards, it instantly hides all kinds of imperfections and won't budge, fade, or crease.
This is my second Benefit concealer. I tried the erase paste first, hoping that the salmon color would help with undereye circles. Despite how thick it was, I found it hard to blend without rubbing it away entirely.
Boi-ing's texture is much better. It still covers, but without so much effort, and it's color makes it much more versatile. I use it anywhere on my face that I need concealer. It also seems less drying than Erase Paste.
I have been using this product for 3 years now and love it! This concealer never leaves my purse. It is perfect for covering up any blemish that comes your way and lasts all day!5
I am so tired of concealers that don't work or don't last. This is it for me. I ordered another one with 24 hours of trying it. Silky but lasts. A miracle15
I've been using this concealer in shade 02 for a couple years now, and it's never let me down! It covers perfectly, without settling into the fine lines around my eyes. It's creamy without being too thick, and isn't drying on the skin. Also pretty long wearing, especially if you use an eyecream prior to application. I love Benefit Cosmetics!4
This concealer is easy to apply and feels light on your face. It takes a few applications to completely rid myself of dark circles under my eyes, but works fabulous for any blemishes or pimples. I mix this concealer with a bit of bronzer to get an even better finish.4
I have a toddler and sometimes I don't get a lot of sleep. I had be noticing that I had some major baggage under my eyes and it made me feel so old and frumpy. I knew I needed to find something to hide those, and I am so happy with this product. It hides my dark circles and doesn't look or feel "cake-y". It even holds up really well in the heat and humidity. Extremely happy with this. I ordered the "03-medium" color and wear the "Honey" in the Benefit Hello Flawless foundation and the color is perfect.4
Best concealer I have ever had. Super light coverage but covers what I need to cover. A++ for this product!5
I bought this concealer with my Birchbox points because it had so many great reviews. Sadly, I was disappointed with it. I tried to use it under my eyes to cover up dark circles. The shade I bought was a good match to my skin, but it was very hard to blend it in under my eyes. It showed every crease of my skin and had a cakey, oily feel to it. I will be going back to the liquid concealer I normally buy from Mary Kay.2
This is the best concealer I've tried. It blends so well and hides imperfections amazingly!!!5
I bought Boi-ing for the dark circles under my eyes. It provides excellent coverage on other areas of my face as well, like the brown spots that have developed on my forehead this summer. I live in a dry climate, so moisturizer is essential before using Boi-ing, otherwise it cakes in the the creases around my eyes. Otherwise, it's incredible.5