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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
I know the rules about sleeping with make up on. However, I used this primer and put on eyeshadow at 7 AM yesterday morning, worked all day, came home, cried, went to bed, and woke up this morning with my eyeshadow still PERFECT.5
I've always had a problem w creasing of all shadows & liners. This is the first product I've found that leaves no evidence of itself other than magic. Despite my oily skin, I use only the tiniest dot, rubbed into entire lid, to keep any eye make up set in place all day. No more oil blotters or touch ups required. My sample lasted for quite a while; buying full size now!5
I absolutely love this product! It works amazing keeping my eyeshadow lasting all day! I just put a little on my finger and gently rub it on to each eyelid and it's like magic! My eyeshadow lasts all day and through the night! Even through dancing and sweating my makeup is still perfect!5
2-3 tiny beads of product per eye is all i need and it goes on smooth and transparent.
Works well and is great for the price. This will last me ages, is twice the size of my usual primer and the packaging is pretty cute too.
I have tried several eye primers and this was my favorite in regard to the weight of the product. It went on easily and didn't feel gummy or heavy on my eyelids. I am half way through the day and so far, my eye shadow hasn't budged.5
This is for sure the best shadow primer I've ever used. It makes shadow stay all day without creasing or fading. Definitely the only primer I'll ever buy.5
I used this on a really hot day where I usually sweat a lot in my T-Zone. This was very effective and definitely happy I purchased.5
Very good product, makes your eyes ready for any and all types of shadows. Makes the colors pop more and easier to put on5
My new favorite. Good enough to make me stop using ChapStick on my eye lids.4
Well first I'll say the i was introduced to TheBalm by Birchbox and fell in love with the packaging and was impressed with the product inside. I can't get enough. I want to oun every product that TheBalm has in their line. This eyelid primer is awesome it does the job perfectly and the packaging is oh so cute. I love TheBalm.5