theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,307 Reviews 1,307 Reviews
4.2 out of 5 stars
5 Star
635
4 Star
423
3 Star
161
2 Star
62
1 Star
26
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A Smokey Eye's Best Friend
Sampled

I love using an eyeshadow primer when I do heavier eye makeup looks & I highly recommend this one. I've noticed a big difference in the life of my eyeshadow (less creasing and smudging) when I use this versus when I don't. Great product.

5
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Great Product
Sampled

i have tried many shadow primers, this one worked great and wasn't as heavy as most.

5
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Love this!
Sampled

Eye makeup looks great all day. Love this, can't wait to buy it.

5
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SO GREAT!
Sampled

I was hesitant about using this product at first. I mean, I am a huge Urban Decay Primer Potion fan. But this was actually a really great primer. It kept my eyeshadow looking great all day and a little goes a long way! love it!

5
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perfect eyes
Sampled

i had never used a primer for my eye make-up before but love this stuff. my eyeshadow stays on all day!!!

5
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It works!
Sampled

I used this on a night out last weekend which ended up being a long night and my eye shadow was flawless the whole time! Love this.

5
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My life may not be perfect, but my eyeshadow sure was!
Sampled

I heart this primer! My eyeshadow has a tendency to wear off easily regardless of the primer, tricks, wishes I use. This one kept my eyeshadow looking flawless all day, no touch ups! theBalm truly knows their stuff.

5
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Little Bit of Awesome
Sampled

This is actually a fantastic lid primer, and it doesn't take too terribly much! I honestly like the fact that it the sample DOESN'T come with a wand, and it looks like the full size product is also a squeeze-tube. I think its a lot easier to apply this way, and you don't leave product on the wand exposed to air to get all gross and crusty once you start running low on product. Put a Lid on It behaves a lot like other primers I've used, but its creamier and seems to take a lot less than products by Tarte and Urban Decay. I'll definitely be picking this up - I prefer it over my Tarte primer hands down!

5
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Love it!
Sampled

It felt great, and at the end of the day, my eyeshadow was still exactly where I put it.

5
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Great Product
Sampled

Great primer. Eyeshadow and liner did not move all day!

5
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