theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,315 Reviews 1,315 Reviews
4.2 out of 5 stars
5 Star
638
4 Star
427
3 Star
162
2 Star
62
1 Star
26
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My favorite primer
SampledPurchased

I've tried several primers and this is by far my favorite. All makeup stays on all day and it does not irritate my eyes. It does not separate like other primers.

5
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Works great

I purchased this at Sephora and I love it, My eye shadow stays on all day long with no smudges.

4
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A little goes a long way

I really like this. I never really had issues with my shadow creasing but I find that this helps keep the pigment vibrant all day and it doesn't drift at all. I only need to use the tiniest amount and it doesn't matter if I put my eyeshadow on if it's still a little wet.

5
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Works great!
Purchased

This is the first eyelid primer I've ever tried and it works really well. I've always had trouble with my eyeshadow staying put all day and this does the trick - even during my 12 hr work days! Happy me!

4
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Love it
Sampled

I really do love this eyelid primer. The reason for 4 stars and not 5 is because it takes a tad long to dry and set before I can put my makeup over. The one time I did not let it dry long enough, I ended up with black eyeshadow "stuck" in the initial position and it wouldn't blend well. Once I learned to put this on my eyelids while I lotioned my face and go about styling my hair before applying my makeup, I realized it works very nicely and actually keeps the makeup on overnight, even after sleeping! (Yes, I know, I should remove my makeup at bed time, but some nights I "forget.") I will definitely be purchasing this again!

4
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Love this!
Purchased

This product actually works!!! My eye shadow has been staying in place with no smudges after hours of wear. This stuff is great!

5
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Decent primer, not the best.

I tried this product when getting it on discount and its ok. It doesn't last as long as my urban decay primer potion, but it'll do in a pinch.

3
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Fantastic Staying Power!

This eye primer from The Balm keeps eye shadow from creasing and works great. I received a deluxe sample, and I have so many eye primers, I still haven't used even half of it but it is in my top 5 favorite eye primers. It's that good!

4
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Wonderful
Purchased

I bought this product based on the reviews and I have to agree- its wonderful! I do not get creases in my eye lids (and I have incredibly oily skin). I would order this product again!

5
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Not much moisture

Not bad, but not enough moisture for me, goes on well however and lipstick over goes on well

2
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