theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,297 Reviews 1,297 Reviews
4.2 out of 5 stars
5 Star
627
4 Star
422
3 Star
161
2 Star
61
1 Star
26
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My personal favorite
SampledPurchased

I have tried quite a few makeup primers/bases and this is by far my favorite. It only takes a tiny bit to get the job done. I use it on my eye lids under my eye shadow. I love how my eye shadow stays put all day even through a sweaty workout! You do have to be careful and not put too much of this product on though because once dry it will leave white marks if not rubbed in all the way and then the eye shadow tends to clump in it.

5
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theBalm® cosmetics Put a Lid On It™
Purchased

I'm relieved to finally find an eye primer that delivers on its promises. I have relatively oily skin around my eyes. This product has really helped my shadows and liners stick, and minimized smudging, slipping, & settling. It doesn't irritate my eyes.

5
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My makeup stays put!
Purchased

It has been tough finding a primer that does the job well, but I think I have found one! This primer goes on very smooth and holds my makeup in place all day long! I never have to worry about touching it up! I would definitely recommend this to anyone!

5
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Excellent
Purchased

I have very oily eyelids and primers rarely work. This one, however, is awesome! It truly keeps my eyeshadow in place - with no creases, which is basically a miracle. Will purchase again.

5
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Awesome
Sampled

I can finally wear eye shadow and eye liner again without it smearing off my eyes with all the oil I had on them. Great stuff!!! Love it.

5
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Love it
Purchased

This was my first time trying the balm primer. It seemed oily while application but it made my eyeshadow stay for longer time. Prevents creasing. The smell is a bit off putting but all in all its a good product.

5
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It Really Works!
Sampled

I have tried quite a few lid primers. Some actually accentuate the skin on your lids by making your shadow stay in place even more in the creases. This product provides just enough staying power to be effective, but not so much that it makes wrinkles look even more prominent. Love love love.

5
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great
SampledPurchased

I had a tiny sample of this primer and when i finished it i had to purchase the full size one. its so good i keeps my eyeshadow from creasing all day even with my oily eyelids.

5
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Best eyeshadow primer!
Purchased

Love it! Best eyeshadow primer! I work 12 hour shifts and my eyeshadow stays put all night! It goes on clear so it won't mess with your color! Good buy!!

5
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this stuff works!
Sampled

This is my favorite eyelid primer, it keeps color on til the next day if you don't wash it off. It works great

5
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