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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
This primer has me switching from the cult favorite, Urban Decay. A tiny amount goes a long way and it keeps my shadow in place and streak free ALL day. It also helps eyeshadow color stay true.5
I love this product!! Works great and the little tube will last you a long time. Goes on smoothly as well.5
I've been an Urban Decay primer potion junkie for years, but I may switch to the Balm. I thought it had a silkier texture, and it does the trick same as UD!5
Only product I've ever found that actually keeps my eye shadow in place. I have very oily eyelids but this works perfect.5
This is a great eye shadow primer. At first I was hesitant because it appeared to be slightly greasy on application. But I love it more than my old favorite by urban Decay. I doesn't cake quite as much which is very nice.5
Besides the cute name, this primer stays put, keeps eye shadow where you want it, and is very gentle. You just need a teeny, teeny bit, so it lasts forever. Great find.5
I can't get through the day without my eyelid primer, and theBalm is the best. I just dab a little on and it's off to the races!5
I use religiously and my eyeshadow never has fallout or fades during the day. I use with all brands of eyeshadow, even less expensive ones and it always does the trick!5
There is a lot of lid primers out here but this only truly does its job! My eye make never moves! Liner stays on all day and my kids are never oily.5
I have a full time job and go to school part time and sometimes I'm out from six in the morning until 10 at night. I constantly had the trouble of having my eye shadow migrate to the creases. After I started bought put a lid on it I noticed that my eye shadow stayed put!! I love that I don't have to worry about my make up at all so this is a great product.5