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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
I've been using this product daily for a few weeks now, thanks to a generous sample received in my January 2013 box. And I honestly cannot tell if it's helping or not. I guess my shadow goes on a little easier, but I haven't noticed if it helps keep my shadow that much more crease free. I don't use cream shadows, so maybe it would help those folks out more. But since I can't notice a huge difference, I won't be buying this one.3
This lid primer went on well and a little goes a long way. It made my skin feel silky but did not enhance the color of my eye shadow like other lid primers do3
I like that this stuff has a little shimmer in it and could be worn alone but I cannot really tell that my eyeshadow stays on a lot longer.3
Never used an eyelid primer before so I wasn't sure what to expect. It felt a bit sticky but seemed to help my eye shadow go on more smoothly. With more use, it might be something I would find necessary.3
I generally LOVE LOVE LOVE "theBalm" products, but this just wasn't enough to sell me! I have always been a slave to Urban Decay's lid primer, so it would take a lot to convert! Their other products are great!3
I didn't like the sticky/oily texture of the primer. It did keep shadow on longer than normal though the shadow applied darker than usual.3
Not a terrible product, just not as good as the primer that I already use. My eyeshadow creased much quicker. I'll stick with my Urban Decay Eye Potion.3
I love the packaging, super cute. I've been using it daily since I got it and twice I've gotten creases still on my lids. It doesn't smell and feels light on which is good. It's an okay product.3
I have used other primers before and I feel that this one is a little too dry. my shadow does not go on smoothly on top of it.3
Still on the fence as I have a current favorite eye base but this is a nice product, smooth consistency and drys quickly, seems to keep shadows in place3