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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
This product is rad. I've danced through many weddings and even done Bikram yoga and still found my eyeshadow/liner intact...miraculous.5
My eyelids repel eye shadow. I've tried many shadow primers and this one is my favorite to date. Waiting a minute after applying the primer before applying shadow is very important, but the results are great. I get good-to-excellent shadow retention for up to 10 hours.5
After a week in Brazil, with all of its glorious heat and humidity, I was hooked. My eye makeup never smudged, even while partying at Carnival!5
I purchased this primer hoping it would work as well as the other theBalm products I have and it did not disappoint. It goes on smoothly and dries quickly, but more importantly it holds shadow in place all day. It's a great product!5
This stuff is like eyeshadow superglue! I put eyeshadow on last night at 6pm as a test, and its 530pm the next day and it is still there! No touchups! Awesome stuff!5
I had never tried a primer before and I was pleasantly surprise with this one. My eyeshadow and eyeliner stayed bright and remained smudge free until evening when I went to take it off.5
I finally started using the sample I received and am kicking myself for waiting to long. I was concerned that the texture would be sticky but it tries quickly and holds shadow ALL DAY! No stray shimmer on my cheeks or creases. I am purchasing the full size immediately.5
This primer is amazing! I used it everyday. It really makes your eyeshadow and eyeliner looking radiant and vibrant all day long.5
I never used a primer before receiving a sample of this. I couldn't believe the difference! My eyeshadow stays on all day! You only need a small amount, so this lasts for a very long time.5
I have owned this primer for a year now and I am so glad I bought it! I have tried other primers and this one is by far the absolute best! It makes the least expensive eye shadows look amazing! I will purchase this product forever!5