theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,297 Reviews 1,297 Reviews
4.2 out of 5 stars
5 Star
627
4 Star
422
3 Star
161
2 Star
61
1 Star
26
my profile
people who
purchased
sampled
Skin type
Normal
Dry
Oily
Combination
Skin tone
Fair
Light
Light-Medium
Medium
Medium-Dark
Dark
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply
Great for what it is

Seems to go on smoothly and a great prep for eye shadow. I don't really wear eye shadow very often, so this seems like an extra that I don't need.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Does the job!
Purchased

I really like this shadow primer. Lightweight & goes on easily. Keeps shadow crease-free all day. A little goes a long way & the price is great.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Shadow now stays on
Purchased

I've never had a primer before and was wondering if it was worth trying because I hate how my eyeshadow looses its vibrancy throughout the night. I tried this little magic in a tube for my shadow and now don't apply shadow without it! Helps my colors last and stay perfect until I am ready to remove them. The color really stays on my lids after applying the primer and it goes on smooth. There is no stickiness or globbing. Great product!

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Like it
Purchased

I haven't been totally crazy about this, but it does a good enough job that I would buy it again. I like an eyeshadow primer with a little color to it and this almost seems too oily.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Really happy with this product
Purchased

I have to admit, I didn't think this eye primer would work because of it's silky smooth texture. But I was really impressed at how well it held my shadow and eyeliner in place. I have deep set eyes, and I can't wear eyeliner without a primer because the liner just rubs off on my upper lids. I had very minimal rubbing off when I used this primer.

Also, I love that it doesn't have a strong tint to it. I've used other primers that are almost like a thick concealer and they always are way darker and warmer than my ultra pale skin. This primer blended really well into my natural skin tone.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
serious staying power

This definitely works and keeps my eyeshadow/eyeliner put throughout the night. I'm not sure I would use it enough to justify the price tag but the tube would last me along time. If you are a heavy makeup wearer or have a long time this is a great product to keep things put. I'll probably give in and buy one once the sample is gone.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Really Like It
Purchased

I really like this eye primer. It works well without leaving any residue on my eyes, unlike other similar products.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Stay Put Shadow

This is a great product, your shadow does stay put. Although if you make any mistakes while applying your shadow it does not easily blend away. I also put this under by eyes at times to hold on concealor and that seemed to work well too.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
good primer!

It definitely primes your eyes for makeup! My only complaint is it didn't last as long as I would prefer.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Light and airy

This eyelid primer is great, it feels light when you put it on so your eye-shadow can go right on top and stay in place.

I'm a social dancer and its fast and so I get really hot and sweaty but my make up stays where it is. Its nice to be able to leave the venue still looking nice.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No