theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,359 Reviews 1,359 Reviews
4.2 out of 5 stars
5 Star
672
4 Star
432
3 Star
166
2 Star
63
1 Star
26
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January Sample.
Sampled

I absolutely loved it. I have oily skin and my eye shadow usually creases after a few hours, so now i can go all day at school with flawless eyes!

5
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Love it!

Great product! Got a TINY foil packet and loved it right away! It is now one of my top three primers! Lasts me a full 8 hours with no creasing!

5
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Great product

I got this in a mystery pack and I really like it. Doesn't take much to use either.. just a dab is all you need. I like the Balm products, use their bronzer too. They make great stuff.

4
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wonderful primer!
Purchased

I really like this primer. It really made my shadow stay in place all day without creasing. It is a product that I will be using everyday!

4
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Velvety for sure.
Purchased

This product follows it's description to a tee. It is super velvety to apply and my eye shadow does stay smudge-free for hours. Now with that, can I say that my eye shadow looked 100% at 5pm as it did at 5am? Eh. Regardless this does exactly what it says. I have used wand type eye lid primers before and have noticed they dry out very quickly in the bottle so I am hopeful that since this is a tube that it'll hold fast. So far so good.

4
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No color or shimmer, keeps shadow in place
Purchased

I needed a primer but didn't want something that added color or shimmer to my lids prior to shadow application. This one does just that! The only thing I think is weird is the consistency. It's described as velvety but to me it's just kind of oily, but it does the job and I'm pleased.

4
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Great primer!
Sampled

This is a fantastic primer for your eyelids. It's not greasy or too sticky. It kept my shadow from creasing. However, it didn't help with the vibrancy of the colors.

4
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Works great

I purchased this at Sephora and I love it, My eye shadow stays on all day long with no smudges.

4
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Works great!
Purchased

This is the first eyelid primer I've ever tried and it works really well. I've always had trouble with my eyeshadow staying put all day and this does the trick - even during my 12 hr work days! Happy me!

4
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Love it
Sampled

I really do love this eyelid primer. The reason for 4 stars and not 5 is because it takes a tad long to dry and set before I can put my makeup over. The one time I did not let it dry long enough, I ended up with black eyeshadow "stuck" in the initial position and it wouldn't blend well. Once I learned to put this on my eyelids while I lotioned my face and go about styling my hair before applying my makeup, I realized it works very nicely and actually keeps the makeup on overnight, even after sleeping! (Yes, I know, I should remove my makeup at bed time, but some nights I "forget.") I will definitely be purchasing this again!

4
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