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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
This is great. Goes on smooth and does not feel like there is anything on your eyelids. It also keeps your eye make-up on the entire work day.5
Received this in a Birchbox about a year ago and have been hooked ever since! This holds onto your eye makeup so well and doesn't crease! My eyelids tend to accumulate oil throughout the day but this product was a total game changer for me and now I can wear eye shadow any time!5
This stuff does what it says! And a little dab goes a long way. The tiny tube will last forever and your eye makeup will stay put nicely!5
I love this primer, it goes on very easy and
keeps any eye shadow on for more than 8 hrs..
I would definitely buy again.
Kept my eye shadow on all night! Even after dancing and sweating all night, my eyes looked great! Definitely recommend an eyelid primer before a night out dancing.5
This product is rad. I've danced through many weddings and even done Bikram yoga and still found my eyeshadow/liner intact...miraculous.5
My eyelids repel eye shadow. I've tried many shadow primers and this one is my favorite to date. Waiting a minute after applying the primer before applying shadow is very important, but the results are great. I get good-to-excellent shadow retention for up to 10 hours.5
After a week in Brazil, with all of its glorious heat and humidity, I was hooked. My eye makeup never smudged, even while partying at Carnival!5
I purchased this primer hoping it would work as well as the other theBalm products I have and it did not disappoint. It goes on smoothly and dries quickly, but more importantly it holds shadow in place all day. It's a great product!5
This stuff is like eyeshadow superglue! I put eyeshadow on last night at 6pm as a test, and its 530pm the next day and it is still there! No touchups! Awesome stuff!5