theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,297 Reviews 1,297 Reviews
4.2 out of 5 stars
5 Star
627
4 Star
422
3 Star
161
2 Star
61
1 Star
26
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sampled
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Age
17 & under
18-24
25-34
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Pretty good
Sampled

This was a pretty good primer, but I personal like ones with a bit more coverage to make sure my eyes look good before I put on neutral eyeshadows.

4
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Works !
Sampled

Loved it. Put this on first then did a smokey eye and my eye makeup lasted eye all night.

4
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New-be that enjoys the stay of eyeshadow!

I am fairly new to using eye shadow primer. Personally, I think this item is great. It hold on my shadow throughout the day, whereas before my shadow would be off by mid-morning. Then the rest of the day I would worry about my eyes when I would go into meetings.

4
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Worked Great!
Sampled

My eyeshadow stayed in place all day. No creases on my eyelid.

4
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Great eye primer!!
Sampled

I loved this primer...I have tried atleast 6 others and this one is the top of the list and it's price is right around what I've paid so it was a win for me!! I don't think you'll be disappointed!

5
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put a lid on it
Sampled

The product is good; however, I don't find it to be necessary for my make up routine.

3
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Prime Lids
Sampled

This eyelid primer helped my eyeshadow stay put and added vibrancy to the colors I used. The sample size is big enough to get multiple uses. I will consider buying this product next time I purchase an eyelid primer.

4
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Great primer - in a league with other high end primers
Sampled

I am really impressed with the long lasting effects of this primer on my eye shadow. I have used several primers, both drugstore and high end, and this has proven to be my favorite so far. Although the product comes out a little greasy from the tube, making it a tad difficult to apply, once you place eye shadow on it your eye look stays perfect all day - no creasing whatsoever. I will definitely be purchasing this from Birchbox in the future. Thanks for introducing me to this product!

5
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grease-free lids
Sampled

Creates a nice palate for eyeshadow. Very smooth and velvety, keeps eyeshadow in place all day long! Perfect for oily skin.

4
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Great Product
Sampled

This primer makes my eyeshadow look great. I love it paired with the oh'mama product from Balm I got last month in my box!

4
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