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theBalm® cosmetics Put A Lid On It® Eyelid Primer

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put A Lid On It® Eyelid Primer
4.2 out of 5 stars, based on 1,378 Reviews 1,378 Reviews
4.2 out of 5 stars
5 Star
685
4 Star
436
3 Star
168
2 Star
63
1 Star
26
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Sampled

I must confess, I've never put much stock in eyelid/eyeshadow primers. I know some people swear by them, but I remain unimpressed. That said, this seems like a good one- smooth and "velvety" (as they so love to advertise) on application. It has kind of a weird, unscented-but-chemically scent, but on my eyelids it doesn't seem to make a difference. My everyday look doesn't include much eyeshadow to speak of, but I'll be trying this primer the next time I go for a more dramatic look.

3
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Positive Results
Sampled

I do not wear much eye makeup, but I gave this product a shot. theBalm definitely does what it promises! No creases and my eye makeup stayed on all day. I was very happy with the results.

4
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could be better
Sampled

this product is okay. I already use naked eye primer which works really really good, but when I used put a lid on it, it really didn't work well for me. It is really greasy and eye shadow just smears.

3
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Great product
Sampled

I have very oily eyelids and when using this product I had no creasing whatsoever in my eyeshadow at the end of the day. I have tried Urban Decay Potion and Elf eyeshadow primer and neither of these stopped the creasing like theBalm.

5
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Liked it
Sampled

Relatively new to primers, but have tried a few of them. I preferred this primer to any other one I've used -- it's 'invisible' once you put it on (I feel that many others are like a concealer in terms of consistency) and did a good job keeping my eye make up in place.

4
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Good Product
Sampled

I tried this product for the very first time after receiving it in my January box. I am not sure if I applied to much of it or not, but when I put my eye shadow on it was difficult to apply and caked up my brushes. Once I got a base shadow on it wasn't so bad. The good thing is that my eye makeup stayed on ALL day...from 9am until 1am....I never needed to reapply or touch up. I was nervous that it would be tough to remove but it came right off with my remover. I would recommend this to women that are on the go or working all day and dont have time to reapply or touch up their makeup.

3
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Didn't really notice
Sampled

I don't wear really heavy or super colorful eyeshadow, so honestly I did not notice a difference. It was an extra step in the make-up process. I will keep the sample on-hand for special occasion make-up that may be a little heavier, but I didn't feel the need for every day use with it.

3
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Eyesome
Sampled

I believe that this product is awesome (eyesome!!). Have always had problems with keeping eyeshadow in place. The first time using this primer, and I did not have to touch up my eyeshadow all day. What a relief to know that my makeup looks great all day long. Would definitely recommend this product to everyone!!

5
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Not a fan
Sampled

I have always used primer for my eyeshadow to make it last all day. This product goes on super greasy and makes your eyeshadow clump and stick to it. Maybe it needs time to dry, but most of the time I do not have time to wait while putting make up on. I would not recommend this product.

1
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Just ok
Sampled

While this primer did seem to work, I don't like it as much as the urban decay primer. My eyeshadow didn't last quite as long with this.

3
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