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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
I've been an Urban Decay primer potion junkie for years, but I may switch to the Balm. I thought it had a silkier texture, and it does the trick same as UD!5
didn't really notice that it made a difference but gave it to my sister and she uses it all the time.3
Only product I've ever found that actually keeps my eye shadow in place. I have very oily eyelids but this works perfect.5
This is a great eye shadow primer. At first I was hesitant because it appeared to be slightly greasy on application. But I love it more than my old favorite by urban Decay. I doesn't cake quite as much which is very nice.5
Besides the cute name, this primer stays put, keeps eye shadow where you want it, and is very gentle. You just need a teeny, teeny bit, so it lasts forever. Great find.5
I can't get through the day without my eyelid primer, and theBalm is the best. I just dab a little on and it's off to the races!5
I use religiously and my eyeshadow never has fallout or fades during the day. I use with all brands of eyeshadow, even less expensive ones and it always does the trick!5
This definitely works and keeps my eyeshadow/eyeliner put throughout the night. I'm not sure I would use it enough to justify the price tag but the tube would last me along time. If you are a heavy makeup wearer or have a long time this is a great product to keep things put. I'll probably give in and buy one once the sample is gone.4
I really like this eye primer. It works well without leaving any residue on my eyes, unlike other similar products.4
There is a lot of lid primers out here but this only truly does its job! My eye make never moves! Liner stays on all day and my kids are never oily.5