theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,339 Reviews 1,339 Reviews
4.2 out of 5 stars
5 Star
656
4 Star
430
3 Star
165
2 Star
62
1 Star
26
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Shadow now stays on
Purchased

I've never had a primer before and was wondering if it was worth trying because I hate how my eyeshadow looses its vibrancy throughout the night. I tried this little magic in a tube for my shadow and now don't apply shadow without it! Helps my colors last and stay perfect until I am ready to remove them. The color really stays on my lids after applying the primer and it goes on smooth. There is no stickiness or globbing. Great product!

4
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Can't live without this
Purchased

I love this! My eyelids are greasy and shadow tends to crease and disappear within a couple of hours - until I tried this product! Got a sample in my monthly box and ended up purchasing the full size. It's a must have for me, every day.

5
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fave!!!!!

love this product. helps keep eye shadow where it belongs with no smudges. Not thick so doesn't leave a cake look on your eyelid.

5
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Eyeshadow glue!

This primer helped my eyeshadow last longer and be more vibrant. My eyeshadow creations looked 10x better with this primer as an adhesive

5
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love love love

when it comes to "the balm" products, i could never say no. i love how i can just use a little at a time and it will last forever. "the balm" never disappoints

5
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first and best

This is the first eye shadow primer I've ever used, and it's the best I've tried. I little goes a long way, and it doesn't feel greasy, heavy or sticky. Keeps my loose powder in place and it feels like I've got nothing on.

5
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Awesome

Such a great primer! Kept my shadow crease-free for hours, taking my look from day to night without the need to reapply or cleanup muddy colors!

5
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not impressed
Purchased

This product didn't really do too much for me. It seemed oily and I didn't notice my eyeshadow lasting any longer than usual. I tried it for a couple weeks, but then forgot about it.

3
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It's alright.
Purchased

This primer is not as good as the Urban Decay version of the same product. It is oilier and does not go onto the eyelid with a matte finish immediately. I have to put this on first, then wait about 2 minutes to apply eyeliner or shadow.

3
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Works great!
Purchased

Put a Lid On It is a great eyelid primer. Eye shadow stays put all day. This is the best primer I have used so far.

5
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