theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,309 Reviews 1,309 Reviews
4.2 out of 5 stars
5 Star
635
4 Star
424
3 Star
162
2 Star
62
1 Star
26
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Disaster for me, but my friend loved it

This product is a disaster for me! When I put it on, I can't blend my shadow the way I'm used to. It does keep the shadow from flaking off, but in all the summer humidity it started gumming up in the crease of my eyelid and looked just awful! I would rather reapply vanishing eyeshadow any day. However, I gave the rest of mine to a girlfriend and she loved it. I could see using this if you line your eyes in shadow and want it to stay put, but I will not. Spray works much better.

1
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The best primer on the market
Purchased

This stuff is unreal. My eyeshadow doesn't budge all day when I put this on. I have used so many different brands, and this is honestly the winner. So happy I found it through Birchbox!

5
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excellent product

great eyelid primer! love it!!! a little bit goes a long way so my sample tube should last a good long time. yay!

5
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A must have in my kit

This eye shadow primer is a must have for my make-up kit. I tend to have oily skin, so a primer is absolutely necessary and this one does the job admirably. Won't wear eyeshadow without it!

5
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balm primer
Purchased

This stuff is amazing my daughter told me it was the best and it is would definitely buy it again

5
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Amazing primer

This is an amazing eye primer! Keeps shadow looking fresh all day and I like the way it moisturizes my eyelids. A must have for your makeup bag.

5
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Good primer, a must have

I love primers and this eyelid primer is great. I didn't have to use a lot of product to get full coverage. It felt smooth on my skin and worked well with the eye shadow I used.

4
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All day stay!
Purchased

I use this product under my eye make-up everyday. It keeps my powder eyeshadow, and my pencil eyeliner looking fresh all day.

5
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Makes shadow stay on

This works well to help eye shadow stay on for the entire day. It did make my skin tingle a bit but no major irritation.

4
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Fabulous product
Purchased

My eyeshadow tends to fade and I am older with slightly crepey eyelids. This product smooths out the lids and keeps the shadow on all day.

5
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