theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,358 Reviews 1,358 Reviews
4.2 out of 5 stars
5 Star
671
4 Star
432
3 Star
166
2 Star
63
1 Star
26
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TheBEST
Purchased

I have very oily eyelids and have always had trouble with my eyeshadow staying put all day long. I have tried other brands and still got creasing within a few hours of application, but that doesn't happen with Put a Lid On It. My shadow will last and be crease free the entire workday with this product! If I continue to wear it through the evening, I will eventually crease but I would say 8 hour wear is pretty darn good. I will probably never buy another lid primer again. I will cry if this is ever discontinued. I am about to buy my 3rd tube, but they last a really long time. You definitely do not need a lot and the packaging makes it easy to get all of the product inside. LOVE this stuff.

5
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good stuff
Purchased

Love how this goes on smoothly and allows for easier application/blending of shadow. I have a very oily face though so I do notice some creasing with extreme long wear. Keeps me crease free though through parties, dates and is so far the best eyelid primer I've found!

4
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Balm Put a Lip On It!!

I usually always like anything The Balm makes especially their bush. However, I was a little disappointed with this product. Overall, It did its job but I just do not like the formula. It covers up my veins and its a good base but the formula is alittle on the grease side. Leave your lip a bit shinny.

4
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Great product!
Purchased

This primer goes on smoothly and makes my eyeshadow stay put ALL day long! I would highly recommend this product, and anything by The Balm, Love it!

5
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Less Oily Lids
Purchased

I got this as a sample and have been using it daily under my shadow. Works really well for the price. Another brand made me break out but this one seems a lot more gentle on my skin. I usually do a slight blot at one point during the day but generally don't have to reapply. Finally ordered the full size today. A little bit goes a long way!

4
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Nice primer
Purchased

My shadow went on nicely and color lasted much longer than without. However, it did not last the whole day for me(very oily lids). I did reapply and that 2nd layer had staying power too

4
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Great for what it is

Seems to go on smoothly and a great prep for eye shadow. I don't really wear eye shadow very often, so this seems like an extra that I don't need.

4
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Does the job!
Purchased

I really like this shadow primer. Lightweight & goes on easily. Keeps shadow crease-free all day. A little goes a long way & the price is great.

4
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Put a Lid On It
Purchased

I use this every day before I put on my eye make up. It keeps it fresh and from running. I don't know how I got along without it before!

5
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Shadow now stays on
Purchased

I've never had a primer before and was wondering if it was worth trying because I hate how my eyeshadow looses its vibrancy throughout the night. I tried this little magic in a tube for my shadow and now don't apply shadow without it! Helps my colors last and stay perfect until I am ready to remove them. The color really stays on my lids after applying the primer and it goes on smooth. There is no stickiness or globbing. Great product!

4
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