theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,291 Reviews 1,291 Reviews
4.2 out of 5 stars
5 Star
623
4 Star
420
3 Star
161
2 Star
61
1 Star
26
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Excellent primer
Sampled

I resisted primers for a long time. This totally changed my mind. I love how it makes eye shadow look. It helps with melting on hot days! I rode into work and my eye makeup still looked fresh!! Well worth the price, and a little goes a long way!

5
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A must!
Sampled

I am always surprised at the staying power this primer has. I'm new to the world of primer's and this has become a daily staple. A small amount goes a long way, even lasting through a night of dancing!

5
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Great
Purchased

This is a great primer. I have extremely oily lids, and this cream helps my liner stay in place all day.

4
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CHANGED MY LIFE. THIS IS THE BEST
Purchased

I always, always had eyeshadow clumped in my crease by the end of the day no matter what. I guess I have greasy eyelids? I don't know. What matters is that since I started using this product, my eyeshadow stays put longer than I would ever need it to. I will never stop using this product, it is incredible. Definitely worth the price

5
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Great eye primer
Sampled

I had never given eye primers a second thought until I tried this sample in my box. It does truly help your eye makeup stay on better and last longer, it also gives your eye lids a smooth base on which to start. As soon as I run out I will buy a full version of this.

5
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Great product
Sampled

This product really works. It keeps my eyeshadow from rubbing off for the whole day. You do not have to use that much of it, so the tube can last you for awhile. Must have.

4
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Great primer
Purchased

This primer works great. I've used it with powder shadow, crime shadow and shadow sticks and it helps them all stay put all day.

5
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Nice Primer
Purchased

This primer is colorless, goes on smoothly. A little goes a long way. My eye shadow stays in place all day. I replaced a pink toned eyelid primer with this product. This works better for me.

4
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So far so good!
Purchased

This product does a great job of keeping liquid eyeliner and eyeshadow in place - through roller derby games and after-parties :-)

5
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Staying Power for Days
SampledPurchased

I love a good, dramatic eye shadow; but am constantly annoyed by shades that smudge, smear, and lose their intensity. Put a Lid on It keeps even the most saturated hues on my lids and shining to their full potential all day. Just a tiny bit of this product on each lid does the trick. Do make sure to give it a full minute to dry before applying shadow, per the package instructions, for the full benefits. A great compliment to any shadow you use!

5
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