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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
I have yet to try another shadow primer that out-performs theBalm's Put a Lid On It. This product keeps my eye shadow crease-free all day long. It goes on easily and sets quickly. Also, it doesn't dry-out my eyelids, as can be the case with some primers/anti-crease products. This is a staple product for me -- I use it every time I wear eye shadow.5
I really like this primer. It really made my shadow stay in place all day without creasing. It is a product that I will be using everyday!4
I purchased this after seeing online reviews that it was effective but also moisturizing. I have oily lids but can also get dry patches, so I was hoping to find something to remedy the latter issue.
I've only used this on a couple of occasions, but definitely noticed that my shadow stayed on much better, I saw no creasing, and my dry patches are going away.
I'm a novice when it comes to make-up and I got where I wasn't wearing eye shadow because it always wore off and merged into the crease of my eyelid, then I got this after reading reviews and I LOVE this product. It really does make your shadow stay in place. TIP: Let it dry completely for the 1+ minute before you add shadow or your will notice creasing.5
I love this product soooo much it works so well
Wish I had more then one!!!!
Things I like: allows eye shadow to stick for longer wear and enhances color. Things I dislike: no color or shimmer, strange waterproof feeling.3
I loved this eyeshadow primer so much! Ive used this so many times amd i just got it i also love using this and then putting on the cindy lou manizer eyeshadow. i also really love this product because it applys very well and it has a good smell sort of like a very light almond/ vanilla smell but not too snelly. I really like how it makes your eyeshadow stay on all day and makes your eyeshadow pop!5
I really like how this primer make my eyeshadow more visible n last loner without smudging. Plus has a nice feel to it.5
What a great primer! By far my favorite. I use to use urban decay primer potion until i got this for christmas. Now I use this everyday!5
This product follows it's description to a tee. It is super velvety to apply and my eye shadow does stay smudge-free for hours. Now with that, can I say that my eye shadow looked 100% at 5pm as it did at 5am? Eh. Regardless this does exactly what it says. I have used wand type eye lid primers before and have noticed they dry out very quickly in the bottle so I am hopeful that since this is a tube that it'll hold fast. So far so good.4