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This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.
I got this as a sample in my birchbox and am in love! I usually use too faced shadow insurance as my eye shadow primer. It does a good job but it dries a little chalky and is tinted a nude color. I like that thebalm Put a Lid On It is not tinted and has a silkier consistency. It did a fantastic job keeping my eyeshadow in place and did not affect the color of the shadow. I am definitely going to be buying the full size of this!5
The packaging is really cute, and the product works great. no complaints. My eyeshadow stayed put on my eyes all day.3
Just the right about of neutral shimmer! You can totally wear it to the office or play it up for a night out. The packaging is cute too.5
I was excited when I got this primer in my box. I have used several different brands, but they all left my eye feeling dry and wrinkled. The Balm goes on smooth and silkily and makes my eye makeup pop!5
The very second I put it on I was a little nervous because my eyelids were tingling, but once that stopped and I continued with my makeup I really enjoyed it! Thus is a great product and very helpful for someone with dark eyelids.4
Subtle shimmer. Nice to add hightlight to an eyeshadow effect or to wear with a little eyeliner for everyday. I like it to highlight the brow bone and the inner eye corner. The packaging is also very cute.4
This primer is creates a wonderul canvas for putting on eye shadow. At the end of the day I either have no crease or maybe just the slightest of one. I can hardly believe how it makes your shadow just last and last, I love how it takes the redness out of your lids.5
Hands down the BEST eye primer I have ever used - and I really think I've tried them all. Yes, it feels oily - at first! But give it a minute and then apply your shadow & I promise it will stay put. Mine has been on for 10 hours and it looks like I just did it.5
I enjoyed this primer for sure. Other primers have seemed to leave residue on my lid and feel more like putting on a liquid eyeshadow. This one did not have that feel and I really felt like it made my eye make up last longer.4
Goes on very smooth and eyeshadow and liner last all day. I have oily eyelids and this product makes it trickier to blend the shadows on me. Really nice primer though.4