theBalm® cosmetics Put a Lid On It™

This eyelid primer is the Thelma to your eye shadow’s Louise. The velvety formula guarantees that colorful shadows stay bright and smudge-free for hours. Suitable for all skin types and tones, the sheer formula blends in seamlessly and doesn’t leave any kind of residue on your lids.

theBalm® cosmetics Put a Lid On It™
4.2 out of 5 stars, based on 1,303 Reviews 1,303 Reviews
4.2 out of 5 stars
5 Star
632
4 Star
423
3 Star
161
2 Star
61
1 Star
26
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Meh.

I wanted to love this so much, however, I found it a bit greasy and didn't hold certain eyeshadows well. The silky texture that it has makes you think it will help glide the color on your lid, but sadly no - not for me at least. Patchy results = a no go for me. I guess I'll be sticking with UDPP.

2
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awesome!
Purchased

I love love love this product! It came in my January birchbox and it was amazing! My eyeshadow stayed on all day after using it.

5
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Amazing!!

I have every primer out there and this is by far the best. At first, it goes on like an illuminating eye cream, but then it dries down to a beautiful base of coverage and eyeshadow stays put for hours!! Will definitely be purchasing the full size!!

5
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Not better than other primer

It kept my eyeshadow on all day and served its purpose as a primer, but I didn't find it superior to other cheaper products.

3
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Very smooth and makes a difference

I loved this sample! My eyeshadow usually doesn't last very long due to my skin type, but this kept it in place much longer than usual!

4
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Greasy lids gone

I go to school long hours and by the end of the day my eye make-up is all over face like a raccoon after using a small amount I noticed my eyeliner stayed on. Totally worth it!

5
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Great product

This was a great base for my eyeshadow. I normally have a problem with oil and my makeup smearing but this had great staying power.

5
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Liked it

I've never used a product of this type before, so I don't have anything to compare it to. It seems to do what is described. I didn't see the creases in my eye shadow that sometimes appears. I guess I'm not crazy about the price. Seems a little high for something you prime your eyelids with.

4
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Lids

I loved that it was sheer and light when putting on my lids. I'm always worried about products drying out my skin on my eyelids. I don't think I wear enough eyeshadow to know if it makes it stay on longer.

3
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Good but I wouldn't use everyday

This is a good production and it has its purposes. I wouldn't wear it everyday as my eye shadow's stay on pretty well. I think it's great for a night out to a concert and anywhere you might get a little sweaty.

3
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