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As you might expect from a line founded by a celebrity hairstylist, GO247's Texture Paste delivers red carpet-worthy results (were not surprised it won a Details magazine award in 2012). The flexible formula provides 24-hour volume and definition with a smooth matte finish and a pliable, comfortable hold. Unlike hair gels or some other pastes, it results in a softer, more natural look.
This cream was a little too stiff for my liking, almost bordering on a wax. It is hard to get the "right" amount and doesn't spread evenly unless your hair is pretty wet - otherwise you'll end up with large white clumps that take a while to work through your hair. I'll take the Go247 styling cream over this any day.4
I have semi thin hair and I felt this product worked well with it. I enjoyed the smell.4
I enjoyed the texture paste and may buy it depending on the length of my hair. It has a firm hold but not greasy.4
I used to use Crew, then Hanz. I tried this product, it is good but i will stay with Hanz because it does similar job and it is natural.4
I really like the fact that it's light and spreads easily in my hair, but the hold could be slightly better.3
I have longer, thicker hair. Many of the samples I have gotten did not work for my hair, until I got this one. A little product allows for a styled look all day. The scent in the container is not strong, but once you warm in your hands, you get a nice, fresh scent. The hold is medium to light, but held for me all day, and was pliable.4
I already use a different brand of pomade, so a new brand would have to really blow me away for me to switch. I think the GO24/7 paste provided strong hold, but it was a bit too stiff for my taste. Objectively, it's good stuff. Subjectively, it's not for me.4
Sporting a 6 inch beard right now, I like this texture paste for mustache and beard use a lot. Great scent, good functionality.5
I like the product. It's available at my barber as well. I currently am using Every Man Jack paste. I like this 247, but have a lot of gel to get through first.5
I have really thick short hair, and a little bit goes a long way with this product. It smells great and isnt too sticky, and if used appropriately doesn't make your hair hard or stiff. I will definitely be purchasing this after it runs out, which probably wont be for a while!4