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Traditional shampoos rely on sulfates to create a thick lather, but the flip side is that they can be incredibly harsh and drying especially on color-treated hair that needs the moisture most. This ultra-gentle shampoo is formulated without sulfates to ensure that it removes buildup without stripping color. After all, highlights can cost a pretty penny—we want to make them last!
I like this shampoo, but I wouldn't buy with for the color protection aspect. I don't worry too much about my color since we have very hard water.4
I liked this shampoo, it was good on my hair which was great since it is colored. Left my hair feeling soft and smooth.4
This shampoo was in my Birchbox last month, and I have used it couple of times while traveling. The scent is OK, the formula seems very rich - but I had a hard time creating a lather through my should-length, thick, fine hair. My hair felt very clean after cleansing.4
I love for my shampoos to be conditioning because I have really dry hair and I just didn't feel that in this product. I smelled amazing but it just wasn't the product for me.4
Fantastic shampoo, the product made my hair feel silky and shiny after my first use. The fragrance was very mild but relaxing and the packaging made me feel like the product was top of the line. I don't dye my hair and I still felt the benefits of using this shampoo.5
My husband loves the smell and it actually works great on my hair! I have really thick hair...just wish I could've got a bigger sample of the conditioner to try5
This product was a letdown for me. It claims to remove buildup, albeit 'gently', but I felt it left a residue on my fine hair that just weighed it down.2
It made my hair nice the first time I used it but then kind of flat the next couple times so I didn't really like this one!3
I couldn't stand the smell of this. It made my hair soft but I thought it smelled like Lysol/Mr Clean/Pin-Sol or some kind of cleaning concentrate. My son liked it, so I passed it on... between the smell of the shampoo and the conditioner, I was kind of grossed out but again, my hair did look nice.3
this is a great shampoo...lots of lather and you don't need very much. I use it once a week or so.4