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Traditional shampoos rely on sulfates to create a thick lather, but the flip side is that they can be incredibly harsh and drying especially on color-treated hair that needs the moisture most. This ultra-gentle shampoo is formulated without sulfates to ensure that it removes buildup without stripping color. After all, highlights can cost a pretty penny—we want to make them last!
This shampoo had a pretty color that made me excited to try it, opened the bottle to check the scent, and nothing. Not that this is a major deciding factor in shampoos, but it does help. I have used my shampoo for over 3 years after going blonde and I enjoy that, I think this product is great for people looking for a new shampoo that want quality and effective results.3
I really like this shampoo for my fine highlighted hair because it cleans without drying my hair out. I have used this for the past three days and my hair feels soft and looks shiny. The texture is a little weird and gel like, and it smells almost like lemon kitchen cleaner but it works so well neither of those things bothers me!5
I have fine, thin, somewhat oily hair and this shampoo weighed it down and was hard to fully rinse out. I still have some in my sample, so I'd try it again in case it was user error, but my first impression wasn't great.2
I was so excited to get shampoo in my March BB. I love switching up shampoos and trying new ones all the time. When I first applied the shampoo it had a nice later but as i massaged into my scalp it dissappeared and it seemed like my hair just totally sucked all the shampoo into it. I felt like I was just knotting my hair after a while, but I think no later is a characteristic of many sulfate free shampoos. My hair did feel nice, soft and and looked shiny, but the downside was I feel like it's a bit weighed down and filmy. Possibly my fault as I may not have rinsed well as it was hard to tell if it was completely rinsed or not. I will def have to give it another try and see if it's any better.4
I have heavily chemically treated hair and was impressed how well this shampoo cleansed but also TREATED my dry hair. I will absolutely buy this!5
I really love getting shampoo samples in my birchbox. This one is great. All the other shampoo samples I've gotten have had REALLY strong smells. This has a nice smell but it's mild which I love. IT made my hair extremely soft too.5
I have enjoyed this shampoo so far, but can't say i've noticed a change in my hair from using it. I enjoy sulfate free shampoos so I will continue to use it.3
For the price I prefer other high end shampoos. I'm not a huge fan of the smell/lack of smell.3
I found that this shampoo didn't soap up in my hair very well. It smells nice though.3