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Imported from Italy, this stylish toothpaste makes brushing your teeth anything but routine. Both the Classic Mint and Whitening formulas keep your breath fresh while removing surface stains from your teeth. Plus, the apothecary-inspired tube dresses up the bathroom sink.
I like the flavor, but am unsure if it's helping with the tartar, etc. It was a sample size so maybe the bigger one has a box with that info.3
Not sure i would,buy toothpaste from BB but if I did, this would be a good choice. Not really sure about negs. No complaints really.4
Not the best. Too strong for my liking. Although the packaging was very nice. I would not purchase this product.1
I buy these toothpastes all the time - I got the cinnamon flavor, and it's my favorite. Only complaint is that I only got a sample.5
The cinnamon toothpaste was reasonably good, but it didn't quite bubble up to give that "clean feeling" that I'm looking for in a toothpaste, and the cinnamon flavor was relatively mild. It was a good change of pace from standard mint, but I won't be running out to buy more.4
I like cinnamon, but the flavor was about all that drew me to this product. Didn't feel like it did anything and missed the foaming action.2
This toothpaste tasted great and was effective. I would definitely use it again, although it is kind of pricey for toothpaste.5
I like the smell and texture of this toothpaste. The packaging is also very classy. Pretty good stuff. Recommended to all.4
This product I have used before. Great taste. Doesn't leave any film in mouth. Will buy again.4
The cinnamon flavor is fantastic- very nostalgic, and I like the mouthfeel. However, I can't comment on the health aspect (parabens).4