Living Proof® Prime Style Extender

While “forever” may be an unrealistic prospect for your favorite hairstyle, this genius hair primer from Living Proof will definitely make it last a whole lot longer. That’s right—a hair primer. Apply it to damp hair before styling, and your ‘do will hold its shape for up to twice as long. Not only that, but the lightweight formula makes your hair more resistant to oil and dirt buildup (so you can go longer between shampoos).

Living Proof® Prime Style Extender
4.7 out of 5 stars, based on 96 Reviews 96 Reviews
4.7 out of 5 stars
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New Holy Grail!

Battling DC humidity is no easy task, but with this product I'm able to keep my blow out perfect for 2-3 days. I even tried this product on a weekend in Miami and it kept my hair straight.

When I initially put it on my hair it makes it feel sticky and stiff, but once I blow it out it makes it incredibly silky. I can even curl my hair a day after I blow it out straight and my curls also last. Combining dry shampoo in between, I'm able to have great hair days pretty much every day.

I thought I had my hair routine nailed down, but this product has completely up-ed my game. Thank you Living Proof!

5
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The bomb (dot) com!
Purchased

Love this product! It's great to use on its own, but it's also marvelous as a primer for other hair products. I have it in my hair right now, and it's SO SOFT. LOVE.

5
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Soft as Silk

My coarse, straight hair is heavily colored due to all the gray I have. Living Proof Prime leaves my hair the softest it has ever been and I didn't have to wash my hair for 3 days! Plus, it left my hair smelling wonderful.

5
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This works!

I was skeptical of this product. Will it really work? Will it keep 2nd day hair amazing and oils at bay?

YES, YES, YES!

I just can't believe this works so well and as promised!
The style keeps great, no more excess oil on second day hair and the scent is lovely.

5
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paige♡♥♡

So I've never used this product before and just got it in my box yesterday used it and so far so good. I think it will do better with curls vs straight hair

5
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Best hair product I've used in a LONG time.
Purchased

I couldn't wait to try this product after receiving it in my Limited Edition CEW box. It totally lived up to the hype. I have naturally wavy hair that is always a nightmare to deal with in the summertime. My hair does not stand a chance in the humidity. This Primer, along with the Number 4 Super Comb Prep & Protect, has made my hair SO soft and smooth, and really protects from heat styling, and humidity. Can't wait to purchase the full-size, and $20--NOT BAD!

5
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Good for keeping flyaways tamed

My hair is stick straight except for those pesky little top layer hairs that like to get all curled up with any hint of moisture in the air. This product gives a preemptive blow to the hair prone to flying away and just gives a real "set" feel without weight.

5
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Love this Product

I absolutely love this product! I have long curly hair and have found that a quarter size amount goes a long way. I usually have to wash my hair everyday, but with this primer I can go three days!Love it!!

5
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The best

If I could give this product 10 stars I would, I haven't been able to stop using this primer since I received it. Honestly I didn't even know what a hair primer was! I just wash my hair and applied this miracle stuff and my hair seriously had never been softer. I'm replacing my other hair care products as soon as it comes back in stock!!

5
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AMAZING

I absolutely love this item. I am usually not to crazy about switching up my hair products but this one is amazing. It smells amazing and works! I would recommend anyone to buy it! I am going to purchase the full size bottle once I finish up the sample. It is that great!!

5
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