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This is hands down the gentlist mascara I have ever tried, none irritating ,washes off easily ,but doesn't run easy either, it smells good not like chemicals. New favorite.
A mascara that smells great?!?! That's something new to me! It also was really pigmented and it doesn't really seem to clump. I have really annoying, stick straight eye lashes that refuse to stay curled once mascara hits them but they seem to hold a bit with this one as it's so light weight! Super happy with this product.
I loved the idea of the fruit pigmented mascara but my eyes did not like it. It made them really dry and irritated. I really liked the smell too it was different. I liked out it looked on my lashes and didn't get clumpy.
For all the reasons that all the other comments have already mentioned (great wand, doesn't clump, easy to apply, smells great, etc.) -- this is a great product!
The sample size definitely made the cut for my travel makeup bag!
I wasn't impressed with this product! It left mascara all over my eyelid throughout the day. It also had a strange odor.... Maybe that was the fruit?
I love the smell, of course, and my lashes don't feel weighed down like they do with typical mascara! This is a great everyday mascara, but is also a great base for adding onto in the evening.
I was so excited to find this mascara in my Birchbox after hearing my sister rave about it. I love that it is made with all-natural ingredients! It smells like you can eat it!
I was able to use the small sample for over a month, and then bought the full-size product. The wand deposits a ton of pigment without looking clumpy. The organic ingredients have been gentle on my sensitive eyes. The product even smells good, which isn't a necessity for mascara, but sure is nice!
I like that this mascara's natural pigments, although something being "natural" doesn't necessarily mean it's better for you. I have long thick, eyelashes, so I'm relatively happy with any mascara that doesn't clump excessively. The smell is a little strong, though.
Most mascaras really bother my eyes so I usually will not wear it. However, I really liked the mascara and how it did not irritate my eyes. Pleasantly surprised. It went on light and smooth. Did not cake up.