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While picking blackberries in her garden, 100% Pure founder Susie Wang noticed that the fruit stained her skin a beautiful deep red colorand had an epiphany: All-natural pigments could mimic the brilliance of harsh artificial dyes, minus the irritating side effects. Years later, after earning a high-powered degree from Berkeley and spending countless hours in the lab, 100% Pure Fruit Pigmented Mascara was born. Made with antioxidant-rich fruits and veggies, the eco-chic mascara lengthens and fortifies even the sparsest lashes. The water-resistant formula is also perfect for use on sensitive eyes.
After using this sample only one time I had an allergic reaction where my eye lids became itchy and swollen. I even had to get a steroid pack to get the swelling to go down. So if your eyes are sensitive I would not use this product.1
I have always experienced difficulty in finding a mascara that could hold up to the length of my lashes! Now I have found THE mascara for me!! My eyelashes are very long and straight. I must always curl my lashes but without the proper type of mascara, they would droop and not withstand humidity or other inclement weather. I'm so happy to have found a product that, quite honestly, I had been searching for...for a very long time!5
It gave a tiny bit of darkening and smelled really nice but you'd have no idea I put any mascara on.1
I liked the coverage and color, but something about it irritated my eyes. I liked the smell too, but I felt like I had fumes in my eyes.2
I can't stop/won't stop until I find a mascara that is effective, long-lasting and won't provoke my sensitive eyes...and I found it! Love this! The search is over...cue Survivor soft rock song!5
This smells amazing and was easy to remove. Good for every day wear if you just want to add a little something without heavy lashes.5
I have very sensitive eyes. I have wasted money on so many different mascaras trying to find one that wouldn't make my eyes itch or water. I have a drawer full. This is the only one that has worked!! Love it!5
Does not really work well. Smells great though! But does not make lashes look any fuller or longer, just barely coats them to make them look a little bit darker. Definitely disappointing.1
I love that this mascara was made of natural ingredients. I wear contacts and it did not flake or cause me any issues with regards to my contacts. There was not an issue of clumping either. I have purchased this twice and will be back for more.5
I love how the blueberry tint brings out the blue in my eyes! Even when I get my face wet I don't get raccoon eyes when I wear this mascara.5