Please enter your password to continue.
While picking blackberries in her garden, 100% Pure founder Susie Wang noticed that the fruit stained her skin a beautiful deep red colorand had an epiphany: All-natural pigments could mimic the brilliance of harsh artificial dyes, minus the irritating side effects. Years later, after earning a high-powered degree from Berkeley and spending countless hours in the lab, 100% Pure Fruit Pigmented Mascara was born. Made with antioxidant-rich fruits and veggies, the eco-chic mascara lengthens and fortifies even the sparsest lashes. The water-resistant formula is also perfect for use on sensitive eyes.
I love how the blueberry tint brings out the blue in my eyes! Even when I get my face wet I don't get raccoon eyes when I wear this mascara.5
Overall was light weight and didn't clump. Would purchase again5
I really like that this is eco friendly but i don't like how it washes off. other wise great volume, color, and length.5
I really like this product! I use it all the time, and I highly recommend it to others!5
love black mascara! definitely a win for me. loved it5
I love this mascara! It Smells amazing and goes on so well! I liked the black tea one the most and have bought it multiple times!5
The mascara didn't really do anything for my lashes and made my eyes water. I could barely tell I had any on. I would rather just use a clear mascara if I was going for a natural lash look.1
This product definitely worked better than expected. It smelled pretty good- floral!4
This stuff is awesome. works really well as a mascara and even smells good. Would totally buy this stuff and highly recommend it!5
This product irritated my eyes so much, I was constantly tearing up. I thought that was odd, since this is supposed to be all natural. The only good thing was that it had a nice smell to it2