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While picking blackberries in her garden, 100% Pure founder Susie Wang noticed that the fruit stained her skin a beautiful deep red colorand had an epiphany: All-natural pigments could mimic the brilliance of harsh artificial dyes, minus the irritating side effects. Years later, after earning a high-powered degree from Berkeley and spending countless hours in the lab, 100% Pure Fruit Pigmented Mascara was born. Made with antioxidant-rich fruits and veggies, the eco-chic mascara lengthens and fortifies even the sparsest lashes. The water-resistant formula is also perfect for use on sensitive eyes.
I liked this mascara but I have another one that I use religiously.4
I didnt think that it gave much volume to my eyelashes and didnt seem to show up to well3
I like that this product is made from natural ingredients, it just doesn't do as good of a job on my lashes as other mascaras. I had to use 5 coats of this stuff just to get a decent coverage.4
I am openly addicted to mascara. I love it. Needless to say I wont use just any mascarra. After I curled my lashes I put this stuff on and it not only gave my lashes a beautiful color but held the curl perfectly without weighing down the lashes or making them goopy/ chunky. It didn't run at all while I was wearing it. Not only did it do great while wearing it but when I made the mistake of falling asleep without taking my make up off it carried over well into the next day. Not to mention all the benefits of the natural and great smelling ingredients (oh yeah this stuff actually smells great.. a nice change for a mascarra) I definitely plan on purchasing this product.
I have been wanting to try this mascara! My mother and I have been on the hunt for a good, natural mascara and this is it!!!5
I thought this was an interesting product when I saw it on the card. I have never tried a natural mascara before. The first thing I did was smell it because I was curious. It is one of the most awful things I have smelled and I am not exaggerating. I had 5 other people sniff it and they agreed. Also, the writing on the tube began to wipe off when I began applying it. Not only is the smell horrid but the product was not effective for me or my sister. It is going straight in the garbage. I do not recommend this at all.1
the mascara smells actually nice. it looked good stayed on a full day4
Such a neat, different kind of mascara! I really enjoyed using it.4
This is a nice little effective tube to keep in my purse.3
I am so amazed by this product.... 100% pure fruit pigmented... weird... I am into it!4