I typically wash my face when I shower in the morning, so I decided to apply the masque before my shower a few days ago and use that in place of the face wash for the day. First off, it smelled wonderful! There was no chemical undertone to it, which was nice! Second, a little bit really goes a long way! I only used what had gotten onto the lid of the container during shipment and it was enough to coat my entire face! Way nice. Third of all, when I finally washed the masque off, I was pleasantly surprised to find that it left a moisturizing layer on my face after rinsing it off. It didn't leave it feeling squeeky or that I had rinsed off a few layers of skin in addition to the masque or feeling dry or thirsty. It was great! I do have to say, it's on the expensive side for only 3.7 oz, but since a little goes a long way, this will be something I will save for and splurge on. I'm really loving my box this month! So many great products!