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On a scale of 1 to 10, this leave-in treatment obviously gets…a 10 (we were going to be dramatic and say an 11, but, while true, that’s just confusing). Needless to say, we’re big fans. This miracle conditioner, which boasts 10 different benefits, eliminates frizz, restores shine with a few quick sprays, protects hair from all of those heated styling tools you love, and prevents split ends. Use it alone or as a restorative styling product.
This product is great at protecting hair from the heating elements used daily.4
I actually already use It's a 10 regularly. I love it. It really is like a miracle hair product!5
I wasn't thrilled with this product. I really didn't like the scent, mostly. My hair felt fine after, but not noticeably different. Overall, I much prefer 12 Benefits Instant Healthy Hair Treatment and Beauty Protector Protect & Detangle.3
I actually really liked this product - it made my hair feel amazing, and seemed to combat the drying effect of mousse. I just need to learn the proper balance - it does have the tendency to weigh down my curls.5
Subtle scent, nice shine and doesn't leave hair oily.5
This has been on my wish list for a while, but it's hard to justify the price when I don't know how a product will work in my hair, and my hair can be really finicky (sometimes limp, sometimes frizzy, sometimes straight, sometimes curly...but without rhyme or reason) and so I was so so so happy to find this in my box this month! yay yay yay! and now I know that I love it and it's worth splurging on!5
This is the best stuff you can put in your hair. I love this product and use it daily. I dont go without it! If you have dry hair it really helps and if your hair is oily then you just dont use as much and apply it mainly at the ends. All of the products from Its a 10 is great.5
This did nothing for me and smells bad. I kept putting more on, but it did nothing to help with frizz, shine or texture.1
I only wash my hair every other day to every three days and this product is great for no wash days! You can use it on dry or wet hair so it smooths my frizz and adds shine and softness. Really love this product!5
I did enjoy this product, however, I don't regularly use leave in conditioner. The product didn't smell amazing, but it left my hair feeling soft. I have fine hair, and it didn't weigh it down. They sell this product at Target. My eyebrow waxer recommended it to me a while ago, so I'm glad it appeared in my birchbox!4