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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn't run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes, and the jet-black color makes eyes pop—it's especially great when you're trying to achieve a dramatic night out look. You'll have to convince your friends that you're not sporting faux lashes.
I like the fact that you can use this product and it doesn't leave your hair greasy. I also like the fact that it's not liquid which means I can take it when I travel.4
This is my new favorite mascara! I fell in love with it right away. It immediately made my lashes look longer and fuller. then I discovered the tip of the applicator which helps to get the bottom lashes. Omg! Genius.5
This mascara is amazing! It volumizes, lengthens, and adds a natural, but evident amount of color. The wand makes the formula very easy to apply.5
False lashes are no longer a necessity when you have Benefit They're Real Mascara. You'll be surprised after you give your lashes one swipe. It's dark, easy to work with and plus...no need to layer it on. It's visible right from your first use that you've made the right choice. It's hard anything else.5
The brush grabs ever lash! The dark black color leaves your lashes looking just like falsies. Amazing mascara! I just wish the brush was easier to use on the bottom lashes, but I'll learn to master that.5
I really love this mascara! It is my go-to choice. Doesnt clump or go on too thick. Does not fade throughout the day and is indeed waterproof, yet not impossible to get off.4
This works great. Has a nice firm brush that separates each lash and makes them look longer. Size is a bit small but I'm still very happy with the product.5
This is one of my favorite mascaras i've tried. Love the look it gives me afterwards. I would buy this product again.4
Great mascara! Doesn't clump, goes on easily. Lashes look super long and thick! Applicator is great and makes going on easy.4
After using so many different types of mascara, They're Real, truly works. Lashes are long, thick without clumping. Stats on all day without smearing or smudging. Another amazing product from Benefit!5