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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn't run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes, and the jet-black color makes eyes pop—it's especially great when you're trying to achieve a dramatic night out look. You'll have to convince your friends that you're not sporting faux lashes.
No need to layer this on. It is very thick. It never runs, even wearing it all day. It is the best mascara. Be careful applying it though. I have poked my eye numerous times with the brush. The bristles are pretty stiff.5
I have tried many mascaras and this is by far the best that I have used in a long time. It actually curls my eyelashes while applying and really does make them longer without the clumpy look....love it!!!!5
I absolutely love this mascara! It make lashes much longer looking and much more darker. It lasts a long time too! This is my new favorite mascara. I am glad I tried the mini first though. Just in case I did not like it. But I did!5
I prefer a mascara with a thicker brush, so this did not disappoint. Creates a full lash look. I would put this right up there with more expensive brands I have tried.4
I had heard so many good things about this mascara, so I guess my expectations were too high? It just felt like such an average mascara, not bad in any way, but not some miracle product that I was expecting for $23 a pop! Yeah it didn't clump, but it only gave me average length and volume. My physician's formula mascara is less than half the price of this mascara and it works just as well.3
This mascara definitely lives up to what it is cracked up to be. I have very stubborn eye lashes who do not like to curl and this mascara keeps its curl all night. It gives the perfect volume without looking clumpy. If it wasn't so expensive I would use it everyday.5
The mascara stays all day and doesn't smudge, but doesn't give my lashes anything special. It's a very thin and wet mascara, and I end up having to redo my eyeshadow and under eye concealer again bc it smears.3
I will be buying it soon again! I love this stuff and can't wait for it to come! It makes my eyelashes look so good!5
People have been ranting and raving about the "They're Real" Benefit line and I'm not too impressed. This mascara was a pain to put on and even more of a pain to take off at the end of the day. I prefer the Bad Gal lash mascara over this one. This might be good for a person who takes their daytime look into the evening.2
This mascara is great for a big, but natural look! I am typically loyal to another brand, but this one may just be my new favorite. I love it and would definitely recommend it.4