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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn't run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes, and the jet-black color makes eyes pop—it's especially great when you're trying to achieve a dramatic night out look. You'll have to convince your friends that you're not sporting faux lashes.
I really like this mascara, although because I do things like swim and do hot yoga and cry at hallmark commercials, I tend to go for waterproof formulas. But for non-waterproof I am pretty into this one. It dries quickly so it doesn't streak my eyelids, it lasts well, and it is very thickening.5
By far the best mascara I've tried. It makes my lashes stand out and curl up really well. I usually get the smaller size to travel with and it lasts a decent amount of time, just long enough to when you should get a new one anyway (they say you should get new mascara pretty often for eye-health and whatnot). I definitely recommend!5
It's okay. It isn't as great as everyone makes it out to be. It kinda made my eyelashes look clumpy4
I love this mascara my lashes look long and full so beautiful I am so happy with this product. I will definitely be getting the full size in this.5
I really like Benefit cosmetics and this is a wonderful mascara. I tend to be a creature of habit and have used the same brand of mascara for many years. I have tried other brands of mascara and still return to my old standard. This mascara would be an exception.4
A good mascara is an essential in my makeup bag and this fits the bill of a perfect every day mascara. It lengthens, separates and curls perfectly and I love how well it stays all all day, yet wipes off easily at night.5
Would recommend to all! I grew up hating my lashes and now I get compliments all the time!!! Will never go back5
This is a absolute must buy what a awesome product I have fine short lashes and this mascara makes my eyelashes do nice that I don't need false lashes4
Left my lashes long full and still flexible. Didn't clump quite as much as some, and the wand was easy to manipulate.4
this is awesome really. thank u Birchbox. i do really like this mascara. it makes my lashes so real. good buy.5