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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn't run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes, and the jet-black color makes eyes pop—it's especially great when you're trying to achieve a dramatic night out look. You'll have to convince your friends that you're not sporting faux lashes.
I really like the brush, and the mascara. It lasts all day, but it lasts until even after that. I don't own makeup remover, cause I tend to not wear too much makeup in the first place. This mascara was the most difficult makeup that I"ve ever removed from my eyes. I would like it to be easier to remove at the end of the day. It's probably a great buy if you own eye makeup remover.2
This mascara goes on thick and lasts all day. I had a VERY hard time taking it off- with a makeup removing pad AND scrubbing with soap- and then a towel. Barely got it off. That's some staying power!
The wand takes some getting used to. I like it, but I have a hard time angling it just right so I can get the inner/outer lashes without clumping from the ends of the brush.
Overall, the sample size was not worth $10. I liked how it worked, but I can't see myself paying for the full tube.
I love this mascara and have the full and travel size. It works wonders for your lashes, no smudging. It will help you look more awake and polished with very little effort.5
My lashes look fantastic! Better on appearance than any other mascara I have tried but it does seem to "sweat" off throughout the day under lower lashes and leave black streaks that had to be fixed4
I maybe was expecting too much from this mascara as it is supposed to make my eyelashes longer and thick. No such luck. Will not buy again.1
This will be the next mascara I buy! I rarely notice that much of a difference between brands of mascara, but this formula coupled with the awesome brush really did give me lovely lashes!5
This really is the best mascara. Easy to put on, difficult to get off (which I like) and bold. Good color. Will definitely continue to buy it.5
This is one of my faves to keep in my little purse makeup bag. Even though it's a small size, the applicator is still the classic benefit one. Perfect for vamping up your lashes on the go.4
This is my most favorite mascara ever. I have naturally long lashes and this coats evenly and lasts all day. Even when reapplying it never clumps!5
Not clumpy, great mascara. Lasts all day. I got it as a sample, not expecting or needing a new mascara-so I thought. From now on, I will be using only this!! Puts my current mascara to shame.5