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Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the formula doesn’t run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The jet-black color makes eyes pop, and it’s especially great when you’re trying to achieve a dramatic night out look. You’ll have to convince your friends that you’re not sporting faux lashes.
I was bummed out by this mascara. Based on the name and my positive experience using Benefit I thought I would love it. I didn't think it was any better than a typical mascara. It also bugs my eyes. Every time I use it I find myself rubbing my eyes or I feel like I have something in them.1
This mascara works great, wears well, and does not easily clump lashes, but I was hoping for a bigger impact. I think I would try a drugstore mascara with a similar wand before purchasing the full size of this product.4
this is my all time favorite mascara! its totally worth every penny. it makes the lashes look like you have falsies on when you dont. i always get compliments when i am wearing it. the brush is awesome it keeps the lashes separate and doesnt clump the lashes together.5
I would've given this mascara 5 stars if it was a full size. The only thing that I didn't love about it was that the wand was so small that it was awkward for application. Otherwise I loved the mascara. I have short lashes and this made them actually look longer and fuller.4
Just tried this for the first time, very happy with my purchase. The mascara coats each lash w/o weighing them down. I feel like it's a very clean daytime look, but I bet an extra swipe or two would transform into nighttime with ease. Definitely stays on my lashes, no flaking, yet isn't stubborn to take off. Happy camper!5
I was excited to get this sample in my box! Can't say it was one of my beloved favs, it dried out really fast and is difficult to apply a second coat due to the formulation. I goes on kinda dry as well. The first 3 times I used it, the results were nice, but I don't know that I'd purchase the full size.3
I ordered the small size just to try because I'm always disappointed. This mascara really is fantastic. It goes on easily and lasts all day without smudging. It makes my thin lashes look long and thick. I will definitely reorder in the larger size when this runs out.5
I've tried EVERY drugstore mascara. Every time, just as disappointed as the last. Why would I want to spend more than $10 on a product that I will end up tossing anyway. So I took a chance on this little guy. AND I FREAKING LOVE IT! Everything they say about this product is TRUE! I'm a believer! I will definitely buy the full size ASAP. Thank you Birchbox for once again changing my life!5
I love this mascara! The hype is totally real. They make my eyelashes longer, it doesn't clump and does not irritate my sensitive eyes.5
I got this mascara in the smaller size to test it out and my expectations were exceeded. It's the perfect size for traveling and the resulting lashes were a knockout. After my vacation, I bought a full size because I was using it every day. So easy and useful.5