Birchbox Subscribe to Birchbox Subscribe to BirchboxMan Shop Birchbox Shop BirchboxMan Gift Birchbox BirchboxMan
Makeup Hair Skincare Fragrance Bath & Body Lifestyle Accessories Tools Nails Gifts with Purchase $25 and Under Birchbox Exclusives Best Sellers Limited Edition Boxes Birchbox Discovery Kits Value Sets What’s New Sale Brands for Women Latest Articles and Videos
Skincare Hair Body Beard Shave Fragrance Apparel & Accessories Gifts with Purchase Sampled This Month $25 and Under Best Sellers BirchboxMan Exclusives BirchboxMan Collections Gift Sets Sale What’s New Brands for Men View the Guide

Eyeko Black Magic Mascara

Easily transform your lashes with the wizarding powers of Black Magic. The sickle-shaped (magic) wand creates the perfect amount of curl, with a thick, rounded brush to fully coat lashes, and the water-resistant, paraben-free formula lasts for 12 hours. What's more, it also conditions lashes with shea butter and keratin so they don't break as often. Plus, it comes with the Eyeko Shield, a unique guitar-pick shaped tool that helps prevent smudging—no hocus-pocus required.

Eyeko Black Magic Mascara
4.2 out of 5 stars, based on 18,225 Reviews 18,225 Reviews
4.2 out of 5 stars
5 Star
8781
4 Star
5567
3 Star
2578
2 Star
882
1 Star
417
my profile
people who
purchased
sampled
Skin type
Normal
Dry
Oily
Combination
Skin tone
Fair
Light
Light-Medium
Medium
Medium-Dark
Dark
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply
AMAZING
Sampled

LOVE this mascara!!! I don't have the greatest lashes but this stuff makes them look longer and fuller and just overall great!!!!!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Eyeko
Sampled

I selected this mascara for my sample choice. It was the only one of the choices I didn't already own or previously owned. The size was nice. I wasn't thrilled with the product. It didn't do anything above and beyond other mascaras. For this price point I can think of at least 5 other mascaras BB has that I would rather purchase.

3
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Finally a mascara that is awesome
Sampled

I love mascara but I hate the clumpy, lumpy, gross look that so many leave. I feel like I have to comb my lashes out and I don't have time for that. This mascara was great! Did not clump up, gave me longer looking lashes, the color was super and I loved the packaging. It made me smile for some reason. I also really like that it is waterproof to an almost extreme level. Really had to work to get it gone but that is ok since that meant it was not running down my cheeks when I was out in the rain. I will definitely buy this one!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
I'm into it (yay)
Sampled

I like mascara a lot, but I am mainly a benefit fan. So when birchbox gave the choice, I didn't originally pick this one. The one I wanted was sold out (this always happens to me arg!) this one was available. I'm not used to a tube but I like it! A curved wand was new to me too, so it took some getting used to..but so far the color is bold, the formula is long lasting and the size is great too!

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Literally magic
Sampled

This mascara is what you want your eyelashes to be long, not clumpy, and well perfect! To anyone that uses mascara I suggest you buy this product I give it a 10/10 no doubt about it! Even though it's a little bit more expensive than the average mascara it's so worth it! Go buy this, it'll make you happy!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
I love mascara!????????????????????
Sampled

So!!! This is great, but I had to get used to the shape of the wand. Gave me a very full lash look and separated the lashes well. After applying 2 coats I had great coverage.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Okay
Sampled

Found nothing special about it But did enjoy the sample

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Best Mascara
Sampled

I love this mascara. I love the curved brush on this it helps me curl my lashes since I don't use a lash curler. I love the waterproof formula. It stays on my lashes all day without replying.

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
TJ
Sampled

I love this mascara!! The curved brush is great for even and easy application. It feels so light going on and when it dries. Stays put all day until you remove it. Gives me wonderfully long and fluttery lashes, can't wait to buy some!!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Over-hyped
Sampled

I know this brand is very hyped-up by Youtubers, but I was unimpressed. The curved wand is unecessary and I find the mascara makes my eyelashes look very clumpy. It just flakes when you try to remove it so you end up with tiny black dots everywhere. It's not the worst but I wouldn't pay full price for it.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No