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In our search for the perfect red lipstick, we asked our loyal Birchbox fans to vote on their favorite shade from the chic brand Beauty Is Life. The votes flew in, and this cheery crimson color won by a long shot. It’s universally flattering (we tested it on staffers of all complexions), goes on smoothly, and doesn’t budge for hours. A single swipe makes the perfect accessory to that new party dress waiting in your closet.
This lipstick color is fabulous! It's not orange, it's not pink, it's not fushia, it is red! Just what I have been looking for!!!!5
This was a really nice red! I have fair, freckled skin and it was flattering. It's a bold red without being overpowering and the lipstick is a nice quality. It's smooth and long lasting. A win!5
This is my classic red go to lipstick. It has last for well over 3 years and I still love it.5
I was looking for a bright neutral red, and took a chance on ordering this, and I'm so glad I did! This is a really impressive lipstick. The color really does seem like a pretty true neutral. It is a very bright red, reading either hot pink or firey red-orange depending on the kind of light I'm in. I had thought about purchasing the hot red color from this brand, and now I'm glad I tried this one first, because I'm not sure I could handle something much brighter. It is very highly pigmented, but still goes on smooth and has a nice moisturizing texture and a subtle vanilla scent. It lasts a very long time as far as lipsticks go and leaves a nice stain. I use it with a clear outside lip liner to avoid feathering.5
I love red lipsticks. this one is fabulous, goes on smooth and looks great with my skin tone. am happy i tried it.5
I'm not a usual lipstick wearer and if I didn't feel ridiculous in it I would be inclined to wear this. But buying was an experiment gone wrong. This stuff is good though!4
I love how these lipsticks are so intensely pigmented; the colors are super vivid and they last and last. Great lipstick to wear for a night out since you won't need to touch up much. Kingdom is one of the most dramatic reds I've ever used. And I absolutely love the light vanilla scent! This is the second Beauty Is Life lipstick I've purchased and if there are more shades made available through the BB store, I'll probably buy more. Only drawback is it makes my lips feel a bit dry after I've been wearing it for a few hours so I do wish it was more emollient.4
I am on the constant search for the perfect red and this was not it. It was too orange and too screaming as well.2
I've never been a red lipstick kind of girl, but since this shade was described as universally flattering I decided to give it a go.
The color is very lovely and long lasting, but also very intense! I literally just dab a little bit on my bottom lip and then use a clear lip balm over it to smooth it onto both lips to de-intensify it. If I applied it as I might apply any other lipstick or lipgloss I think it would be way overpowering for my taste.
If you're looking for a really intense red lipstick - you won't be disappointed with this one! If you're just getting into reds, this one might not be the best "starter" color.
As background, I am Italian/Irish - which means I have very pale skin with olive undertones, brown hair and eyes. For years, I have bought into the beauty advice that everyone can wear red if they find the right color. I have bought countless lipsticks. I have tried on every red at at the counters.... so I jumped at this one that was described to be universally flattering. I really love the smell and the feel. The color lasts all day. I think it looks hot, my husband says I look like a clown. So I don't really wear it, I think red lips may be one of those looks girls like & guys hate.4