Though you may want to shave a minute or two off your prep time by blow drying immediately post-shower, you should never skip the all-important step of applying a heat shield. Developed by hair pro Zaid Bakeer, this keratin-rich lotion makes for easier styling sessions by stopping frizz before it has the chance to ruin your day. It’s great for those with unreliable curls or anyone who wants to improve their hair’s texture.
I was excited to try this product when I received it in my December 2013 Birchbox. I have thick, long and frizzy hair and nothing ever seems to work to reduce the frizz. I applied this product as instructed and it didn't even temporarily reduce it either :(
Thank you anyways, Birchbox! :)