I used this in the shower the other day and at first I was really unimpressed with how it felt as I rinsed it out of my hair. I ended up putting just a touch of my normal conditioner in to make sure that I didn't look like I had straw for hair all weekend!
However, after my hair (air) dried and I went to style it the next morning, I instantly noticed how soft my hair was! And the coconut scent is still noticable (day 3)—very beachy scent, but not too overwhelming (like, I don't smell coconut all day long, but when people give me a hug they comment on how good I smell).
I am intersted to try this product again on it's own.